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Sales and Marketing: Outbound
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Sales and Marketing: Outbound

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Questions and Answers

What is the term for the act of reaching out to customers or prospects?

  • Outbound (correct)
  • Inbound
  • Uptrend
  • Downstream
  • What is the opposite of outbound?

  • Downward
  • Outbound
  • Inbound (correct)
  • Upward
  • What is an example of an outbound action?

  • Initiating a sales call (correct)
  • Analyzing website traffic
  • Responding to a customer inquiry
  • Processing a customer order
  • What is the purpose of outbound?

    <p>To generate new leads</p> Signup and view all the answers

    What type of business activity is outbound an example of?

    <p>Sales</p> Signup and view all the answers

    Study Notes

    Outbound and Inbound

    • The act of reaching out to customers or prospects is called outbound.
    • The opposite of outbound is inbound, which refers to customers or prospects reaching out to a business.

    Outbound Actions and Purpose

    • An example of an outbound action is cold calling, where a salesperson makes an unsolicited call to a potential customer.
    • The purpose of outbound is to initiate contact with potential customers, generate leads, and ultimately drive sales.

    Business Activity

    • Outbound is an example of a proactive business activity, where a company takes the initiative to reach out to potential customers to promote its products or services.

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    Description

    Test your knowledge of outbound sales and marketing concepts, including the definition, opposite, and purpose of outbound activities.

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