Resources, Capabilities and Competencies

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Questions and Answers

Which of the following is an example of a tangible resource?

  • Brand recognition
  • Manufacturing equipment (correct)
  • Supplier relationships
  • Employee expertise

What is the primary characteristic of intangible resources that differentiates them from tangible resources?

  • They can be easily quantified.
  • They are rooted deeply in the firm's history and people. (correct)
  • They are easily imitated by competitors.
  • They are physical assets.

Which of the following best describes a 'capability' in the context of organizational resources?

  • The individual assets owned by a company.
  • The financial reserves available to a company.
  • The ability to combine resources to create value. (correct)
  • The reputation a company has in the market.

If a company possesses a resource that is valuable but not rare, what is the likely competitive outcome?

<p>Competitive parity (D)</p> Signup and view all the answers

What is the key difference between 'core competencies' and 'distinctive competencies'?

<p>Core competencies provide competitive parity, while distinctive competencies provide competitive advantage. (D)</p> Signup and view all the answers

According to the VRIS framework, which characteristic must a resource have to provide at least a temporary competitive advantage?

<p>All of the above (D)</p> Signup and view all the answers

Which of the following is the best example of substitutes in the context of business strategy?

<p>Royal Caribbean cruise and Las Vegas (D)</p> Signup and view all the answers

In the context of the value chain, what does 'upstream' typically refer to?

<p>Raw materials and suppliers (B)</p> Signup and view all the answers

What potential outcome can Incompetencies within an organization lead to?

<p>Rapid Failure (A)</p> Signup and view all the answers

Within the VRIS Framework, what does the 'I' stand for?

<p>Imitability (D)</p> Signup and view all the answers

A company excels at product development but struggles with efficient distribution. Which of the following describes this competency?

<p>Deficiency (C)</p> Signup and view all the answers

Which of the following is an example of an innovative resource?

<p>Proprietary knowledge (C)</p> Signup and view all the answers

What does 'downstream' generally involve in the context of a value chain?

<p>Distribution to customers (D)</p> Signup and view all the answers

Which of the following is the BEST description of organizational resources?

<p>The primary building blocks of an organization. (A)</p> Signup and view all the answers

What might be considered formal reporting structures and IT infrastructure?

<p>Organizational Resources (D)</p> Signup and view all the answers

Which of the following describes the importance of employee expertise, leadership capabilities and company culture?

<p>Human Resources (A)</p> Signup and view all the answers

What does VRIS stand for?

<p>Valuable, Rare, Imitability, Substitutable (B)</p> Signup and view all the answers

Which scenario best demonstrates the application of capabilities?

<p>Combining raw materials and knowledge to create a product. (B)</p> Signup and view all the answers

Which of the following is the most accurate definition of a 'substitute' in the business context?

<p>A product or service from a different industry satisfying a similar need. (C)</p> Signup and view all the answers

What does the VRIS framework help organizations primarily determine?

<p>Sustainable competitive advantage (B)</p> Signup and view all the answers

Flashcards

Tangible Resources

Assets that can be observed or quantified, such as financial, physical, technological, and organizational resources.

Intangible Resources

Assets rooted in the firm's history, tied to its people, and difficult to imitate. Examples include human, reputation, innovative, and relational resources.

Capability

The ability to combine resources to create something valuable to the organization.

Incompetencies

Areas where an organization is not good at something important, leading to potential rapid failure.

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Deficiencies

When an organization is okay at something, but a competitor is noticeably better, leading to competitive disadvantage.

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Core Competencies

Being good at something, with no competitors better, leading to competitive parity.

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Distinctive Competencies

Being good at something and doing it better than all competitors, leading to competitive advantage.

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Valuable (VRIS)

Economic returns above minimum risk-adjusted average expectations of investors.

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Rare (VRIS)

Unique and distinctive, not just a 'core' competency.

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Imitability (VRIS)

Difficulty and/or costliness of imitating or copying a resource.

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Substitutable (VRIS)

The extent to which other products/services can replace a firm's products/services.

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Value Chain

The sequential steps involved in producing goods (and services).

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Upstream

Raw materials and suppliers in the value chain.

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Downstream

Buyers and their buyers in the value chain.

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Study Notes

  • Resources lead to capabilities, which in turn lead to competencies
  • Resources are fundamental elements of an organization

Tangible Resources

  • Assets that can be observed and quantified
  • Financial resources include cash reserves, lines of credit, revenue streams
  • Physical resources include manufacturing plants, equipment, and office buildings
  • Technological resources include patents, production machinery, and software systems
  • Organizational resources include formal reporting structures and IT infrastructure

Intangible Resources

  • Assets deeply rooted in a firm's history and tied to its people
  • Take longer to develop and are harder for competitors to imitate
  • Human resources encompass employee expertise, leadership capabilities, and company culture
  • Reputation includes brand recognition, customer loyalty, and goodwill
  • Innovative resources involve proprietary knowledge, R&D capabilities, and trade secrets
  • Relational resources consist of business networks, supplier relationships, and strategic alliances

Capability

  • The ability to combine tangible and/or intangible resources to create value

Organizational Competencies

  • Four basic types of competencies:
  • Incompetencies can lead to rapid failure
  • Deficiencies can lead to competitive disadvantage
  • Core competencies can lead to competitive parity
  • Distinctive competencies can lead to competitive advantage
  • Competitive parity means average economic returns
  • Competitive disadvantage means below-average economic returns
  • Competitive advantage means above-average economic returns

VRIS Framework (Jay Barney)

  • Valuable: Provides economic returns above minimum risk-adjusted expectations
  • Rare: Unique and distinctive
  • Imitability: Difficult or costly to imitate/copy
  • Substitutable: No similar substitutes available

Substitutes vs Competitors

  • Substitutes are in different industries
  • Competitors are in the same industry

Value Chain (Michael Porter)

  • Sequential steps involved in producing goods and services
  • "Upstream" refers to raw materials and suppliers
  • "Downstream" refers to buyers
  • Companies can operate in one or multiple steps of the industry value chain
  • Support activities include finance, HR, leasing/real estate management, information systems, risk management, contract management, and G&A services

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