Podcast
Questions and Answers
What distinguishes research from casual observation?
What distinguishes research from casual observation?
Which of the following best defines opinion in the context of inquiry?
Which of the following best defines opinion in the context of inquiry?
What is the primary focus of fundamental research?
What is the primary focus of fundamental research?
Why is it important to distinguish between research and other forms of inquiry?
Why is it important to distinguish between research and other forms of inquiry?
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How would casual observation differ from research?
How would casual observation differ from research?
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What type of knowledge does research primarily seek to support?
What type of knowledge does research primarily seek to support?
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What does the 'why' aspect of social influence theory focus on?
What does the 'why' aspect of social influence theory focus on?
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What process does research typically involve?
What process does research typically involve?
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Which of the following elements does NOT typically contribute to theory development?
Which of the following elements does NOT typically contribute to theory development?
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What is a characteristic of opinion in inquiry?
What is a characteristic of opinion in inquiry?
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How can the theoretical framework assist researchers?
How can the theoretical framework assist researchers?
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Which of these factors defines the 'who, where, and when' aspect of social influence theory?
Which of these factors defines the 'who, where, and when' aspect of social influence theory?
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What do concepts represent in a theoretical framework?
What do concepts represent in a theoretical framework?
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Which element indicates the limitations of a theory?
Which element indicates the limitations of a theory?
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What does social influence theory explore regarding conformity?
What does social influence theory explore regarding conformity?
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Which aspect of social influence theory involves the connection of different parts of the theory?
Which aspect of social influence theory involves the connection of different parts of the theory?
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What is the primary focus of the Integrated Destination Management Approach?
What is the primary focus of the Integrated Destination Management Approach?
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Which factor is NOT emphasized by the Service Quality Theory?
Which factor is NOT emphasized by the Service Quality Theory?
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What does Customer Relationship Management (CRM) primarily aim to achieve?
What does Customer Relationship Management (CRM) primarily aim to achieve?
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Emerging theories suggest that platforms like Airbnb are reshaping what aspect of tourism?
Emerging theories suggest that platforms like Airbnb are reshaping what aspect of tourism?
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The Sustainable Tourism theory emphasizes the importance of balancing which two aspects?
The Sustainable Tourism theory emphasizes the importance of balancing which two aspects?
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How does Digital Transformation in Tourism impact customer experiences?
How does Digital Transformation in Tourism impact customer experiences?
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Which component is crucial for research writing concerning hypothesis formulation?
Which component is crucial for research writing concerning hypothesis formulation?
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What is a key characteristic of Hospitality Marketing Theories?
What is a key characteristic of Hospitality Marketing Theories?
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What type of materials provide updated and factual information on specific issues in a locality?
What type of materials provide updated and factual information on specific issues in a locality?
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Which of the following is NOT a type of resource considered for conducting a literature review?
Which of the following is NOT a type of resource considered for conducting a literature review?
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What is the first step in conducting a literature review?
What is the first step in conducting a literature review?
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Which of the following statements best describes audiovisual materials?
Which of the following statements best describes audiovisual materials?
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What should be identified when examining methodologies in a literature review?
What should be identified when examining methodologies in a literature review?
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What is NOT considered a characteristic of a literature review?
What is NOT considered a characteristic of a literature review?
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Which of the following types of literature requires a selection of books published within the last five years?
Which of the following types of literature requires a selection of books published within the last five years?
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Government documents can provide which of the following?
Government documents can provide which of the following?
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What should be checked when evaluating theses and dissertations for a literature review?
What should be checked when evaluating theses and dissertations for a literature review?
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Which of the following is a type of literature commonly used for current information in specific fields?
Which of the following is a type of literature commonly used for current information in specific fields?
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What is included in reports from NGOs that is beneficial for research?
What is included in reports from NGOs that is beneficial for research?
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How should research proceedings be viewed in a literature review?
How should research proceedings be viewed in a literature review?
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Which of the following does NOT contribute to a well-formed literature review?
Which of the following does NOT contribute to a well-formed literature review?
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Study Notes
Research vs. Other Forms of Inquiry
- Research is a structured process of inquiry involving systematic data gathering, analysis, and interpretation for supporting conclusions.
- Casual observation is simply noticing something without a structured approach.
- Opinion is a personal belief or judgment based on limited information or experience.
Importance of Distinguishing Research
- Differentiating research from other forms of inquiry helps avoid drawing conclusions based on incomplete or biased information.
- Research provides a more reliable and objective foundation for making informed decisions and understanding the world.
Types of Research
- Fundamental research (also known as basic research) focuses on expanding knowledge and understanding of a phenomenon or theory without immediate practical applications.
- Applied research aims to solve practical problems and find solutions to real-world issues.
- Evaluative research assesses the effectiveness of programs, interventions, or policies.
Elements of Theory Development
- "How": Explains the mechanisms and processes involved in a theory.
- "Why": Investigates the underlying reasons or motivations for observed phenomena.
- "Who, Where, and When": Addresses the contextual factors that influence the theory's applicability.
- Assumptions: Underlying beliefs or propositions taken for granted within the theory.
- Propositions: Specific statements that link concepts and explain their relationships.
- Logic: The underlying reasoning and structure that connects different parts of the theory.
- Boundary Conditions: Limitations or constraints under which the theory is likely to hold true.
Theoretical Framework
- A theoretical framework is the foundation of research, providing a structured set of concepts, theories, and propositions for understanding and analyzing a topic.
- Key elements include:
- Concepts: Abstract ideas or general notions relevant to the research.
- Theories: Established explanations for phenomena.
Hospitality Management Theories
- Integrated Destination Management Approach: Collaboration and coordination among stakeholders to manage tourism effectively and sustainably.
- Service Quality Theory: Focuses on delivering high-quality service experiences that meet or exceed customer expectations.
- Customer Relationship Management (CRM): Building long-term relationships with customers by understanding their needs and preferences.
- Hospitality Marketing Theories: Explore marketing strategies to attract tourists and promote hospitality businesses.
Emerging Theories
- The Sharing Economy and Tourism: The impact of platforms like Airbnb on traditional businesses, destination management, and the role of technology.
- Sustainable Tourism: Balancing economic development with environmental protection and cultural preservation.
- Digital Transformation in Tourism and Hospitality: The impact of technology (digital marketing, online platforms, mobile apps, data analytics) on customer experiences, business models, and industry trends.
Variables and Hypothesis
- Variable: Any characteristic or factor that can be measured or observed and that can vary within a study.
- Hypothesis: A testable prediction or statement about the relationship between variables.
Literature Review
- Provides a comprehensive overview of existing knowledge on a research topic.
- Purpose: To identify gaps in research, establish context, and justify the need for a new study.
- Types of Literature: Journal articles, books, reports, theses, dissertations, proceedings, professional magazines, websites, newspapers, promotional materials, audiovisual materials, speeches, lectures, and talks.
Steps in Conducting a Literature Review
- Locate major formative works in the field.
- Ascertain critical researches working on the topic.
- Find main ideas, conclusions, and theories.
- Notice principal methodologies and research techniques.
- Identify gaps in existing research.
- Show relationships between previous studies or theories.
- Provide context for the research.
- Explore existing information in the fields of research.
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Description
Test your understanding of the differences between research and other forms of inquiry like casual observation and opinion. This quiz explores the importance of research and its various types, helping you grasp the role of research in informed decision-making.