30 Questions
What is the primary purpose of market research?
To formulate efficient policies for purchasing, production, and sales
What is the main focus of motivational research?
Determination of motivations underlying consumer behavior
Which type of research deals with the application of mathematical, logical, and analytical techniques to solve business problems?
Operations research
What are the three distinct phases of operation in research as a tool to economic policy?
Investigation, diagnosis, and prognosis
What is the primary goal of operations research?
To optimize business problems
Why is research important in business and industry?
It assists in taking business decisions
What is the primary aim of research?
To find out the truth which is hidden and has not been discovered
Which type of research study aims to determine the frequency with which something occurs or with which it is associated with something else?
Diagnostic research studies
What is the primary motivation for people to undertake research according to the desire to get intellectual joy?
Desire to get intellectual joy of doing some creative work
What is the primary focus of research methodology?
Understanding the logic behind the research methods
What is the main objective of exploratory research studies?
To gain familiarity with a phenomenon or to achieve new insights
What is the relationship between research and scientific method?
The two terms are closely related
What is the motivation for people to undertake research according to the desire to get respectability?
Desire to get respectability
What is the primary purpose of explaining research methodology?
To enable others to evaluate the research results
Which type of research study aims to portray accurately the characteristics of a particular individual, situation or a group?
Descriptive research studies
What is the definition of research?
An inquiry into the nature of and reasons for a particular set of circumstances
What are the types of circumstances that can be researched?
Either experimentally controlled or naturally occurring circumstances
What is the role of research methodology in a research study?
To provide a framework for the entire research study
What is the first step in a scientific research process?
Formulating the research problem
What is the purpose of formulating a research problem?
To identify a specific area of interest
What type of research problems relate to states of nature?
Those that relate to states of nature
What is the next step after formulating the research problem?
Conducting an extensive literature survey
What is the primary goal of hypothesis testing?
To determine the validity of the hypothesis
What is the final step in the research process?
Preparing the research report or presentation of the results
What is the primary reason for the lack of interaction between university research departments and business establishments?
Distrust among business units regarding data misuse
What can be a potential solution to the problem of overlapping research studies?
Compiling a list of ongoing research subjects
What is the main benefit of developing a university-industry interaction program?
Generation of new research ideas
Why do researchers often lack access to primary data?
Due to lack of proper contacts
What is the primary concern of business organizations when it comes to sharing data with researchers?
Fear of data misuse
What is the ultimate goal of improving interaction between university research departments and business establishments?
To encourage more realistic research
Learn about the main aim of research and its various objectives, including gaining familiarity with a phenomenon, portraying characteristics, and testing hypotheses. Understand the different types of research studies, including exploratory and formulative research.
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