Research Methods Overview

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Questions and Answers

What process is used to select a subset of a population to represent the entire group?

  • Sampling (correct)
  • Sample Size
  • Sampling Frame
  • Sampling Technique

Which of the following options represents the two broad categories of research design?

  • Correlational and Descriptive
  • Descriptive and Explanatory
  • Quantitative and Qualitative (correct)
  • Descriptive and Experimental

Which hypothesis states there is no relationship between the variables being studied?

  • Research
  • Null (correct)
  • Statistical
  • Alternative

What is the MOST logical order for completing research activities from the list below?

A. Formulating a research question B. Deciding about the data analysis procedure C. Conducting a literature review D. Collecting data through surveys and interviews.

<p>A-C-D-B (C)</p>
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Which of the following options BEST describes the use of circle graphs?

<p>How are various parts related to the whole? (C)</p>
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What aspect of research is compromised when the privacy and anonymity of participants are not protected?

<p>Privacy and Anonymity of the Respondent (C)</p>
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What type of data is gathered via the internet?

<p>External Secondary Data (D)</p>
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In the process of conducting research what follows 'Formulation of Hypothesis'?

<p>Selection of Research Tools (D)</p>
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Which exploratory technique is frequently utilized in initial business research investigations?

<p>Focus Groups (D)</p>
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What does correlation measure?

<p>Relationship by which two or more variables covary (C)</p>
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Which nonprobability sampling method involves participants referring the researcher to other potential participants with similar characteristics?

<p>Snowball Sampling (A)</p>
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Which of the following does an exploratory study typically NOT aim to do?

<p>Test hypotheses (D)</p>
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What type of study focuses on describing the characteristics of a population by answering questions related to who, what, when, where, or how much?

<p>Discovers answers to the questions who, what, when, where, or how much (C)</p>
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What is the primary goal of an experimental study??

<p>Involves manipulation of one or more variables to determine the effect on another variable (B)</p>
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Which of the following is NOT a nonprobability sampling technique?

<p>Random Sampling (D)</p>
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Which sampling technique involves choosing participants deliberately based on their specific characteristics, experiences, or attitudes?

<p>Purposive Sampling (B)</p>
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What is the key goal of a correlation analysis?

<p>Association among variables (A)</p>
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Which statement comparing schedule method and questionnaire is FALSE?

<p>Identity of respondent is known in case of questionnaire (B)</p>
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What initial step is essential before starting research?

<p>Formulating a research question (A)</p>
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What does 'bibliography' mean when performing research?

<p>List of books and journals referred (A)</p>
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Flashcards

What is Sampling?

Selecting a portion of the population to represent the entire group.

What is Research design?

A systematic plan outlining how a study is conducted.

What is the Null Hypothesis?

States the opposite of what the investigator predicts.

What is the logical research sequence?

Formulating a research question, conducting lit review, collecting data, then data analysis.

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What do circle graphs show?

How various parts relate to the whole.

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When is research unethical?

If it doesn't ensure privacy and respondent anonymity.

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What is External secondary data?

Data collected through the internet.

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What follows 'Formulation of Hypothesis'?

Selection of research tools

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Most used exploratory technique?

Focus groups.

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What does a correlation refer to?

Relationship by which two or more variables covary.

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Participants referring other participants.

Snowball sampling.

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Exploratory study goals EXCEPT:

Test hypotheses.

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What does a descriptive study do?

Discovers answers to the questions who, what, when, where, or how much.

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What is an experimental study?

Involves manipulation of one or more variables to determine the effect on another variable.

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Nonprobability sampling EXCLUDES:

Random sampling.

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Correlation Analysis: Attribute?

Association among variables.

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Not true about schedules?

Identity of respondent is known in case of questionnaire

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Required to pursue research?

Formulating a research question.

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What is a bibliography?

List of books and journals referred.

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Research problem viewpoint?

Social relevance.

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Study Notes

  • CBT Revision occurred during Week 9 on Sunday, April 27, from 4:00-6:00pm.

Part 1

  • Sampling is the process of selecting a population portion to represent the entire population.

  • Quantitative and qualitative are the two main types of research design.

  • The null hypothesis states the opposite of what an investigator predicts.

  • When undertaking research, the logical sequence is:

    • Formulating a research question
    • Conducting a literature review
    • Collecting data through surveys and interviews
    • Deciding about the data analysis procedure
  • Circle graphs show how various parts relate to the whole.

  • Research is unethical if it doesn't ensure respondent privacy and anonymity.

  • Data collected through the internet is called external secondary data.

  • "Formulation of Hypothesis" is followed by the selection of research tools in the research process.

  • Focus groups are the exploratory technique used most often in business research.

  • Correlation refers to the relationship by which two or more variables covary.

  • Snowball sampling involves choosing participants who then refer others with similar or different characteristics, it is a type of nonprobability sampling technique.

  • Testing hypotheses is NOT a possible goal of an exploratory study.

  • A descriptive study discovers answers to the questions who, what, when, where, or how much.

  • An experimental study is one that involves manipulation of one or more variables to determine the effect on another variable.

  • Random Sampling is NOT a type of nonprobability sampling technique.

  • Purposive sampling involves choosing participants arbitrarily for their unique characteristics, experiences, attitudes, or perceptions.

  • Major attribute of correlation analysis is association among variables.

  • Identity of respondent is known in the case of a questionnaire is not in fact true.

  • To pursue research, formulating a research question is required.

  • In research, a bibliography is a list of books and journals referred to.

  • A research problem is selected from the standpoint of social relevance.

  • A research abstract is a synopsis.

  • To study the prospects of a political party in an urban area, a researcher should choose a questionnaire.

  • A collection of data is the search for answers to research questions.

  • Professional attitude cannot be expressed in quantitative terms.

  • Reliability is the extent to which a measurement is accurate and precise.

  • Research depth can be judged by research objectives.

  • Successful researcher has studied research methodology.

  • Test for Reliability and Validity is not a component of data analysis.

  • Interpretation in research methodology is the search for research findings.

  • Impact factor indicates the quality of a research journal.

  • Research is not a process does not correspond to the characteristics of research.

  • The aggregate of all units pertaining to a study is called population.

  • Formulating a research question is required to pursue research.

  • The population to be sampled is divided into sampling units.

  • Exploratory studies are loosely structured and designed to expand understanding of a topic and provide insights.

  • A statistical study attempts to capture a population's characteristics by making inferences from a sample's characteristics and testing resulting hypotheses.

  • An experiment is being conducted when Lulu Shopper uses a catalog of kitchen utensils on the cover is used for one group of consumers and the same catalog with a cover graphic of beddings is used for another consumer group to test differences in response between the two groups.

  • Improving job satisfaction is the intervening variable in the statement "The introduction of a four-day week leads to increased productivity particularly among young workers by improving job satisfaction."

  • Nonprobability is a sampling technique which involves selecting research participants with no attempt at generating a statistically representative sample.

  • A population element refers to the individual participant or object on which a measurement is taken.

  • A census occurs when all the elements in a population are included in a study.

  • Testing hypotheses is NOT a possible goal of an exploratory study.

  • A causal study reveals why or how one variable produces changes in another.

Part 2

  • Interviews, surveys, focus groups, and observations are the primary research sources of an exploratory research.
  • Online research, literature research, and case study research are the secondary research sources of an exploratory research.
  • Descriptive research aims to describe or define the topic at hand, explanatory research aims to explain why particular phenomena work the way they do, and exploratory research is usually conducted when a researcher has just begun an investigation and wishes to understand the topic generally.
  • A stratified sample is used when the population is heterogeneous.
  • Research design is the conceptual framework in which research is carried out.

Part 3 from Kahoot

  • An alternative hypothesis makes a statement that suggests an outcome that an investigation may expect.
  • The sequence of activities for research is: Write research questions, Literature Review, Collect data, and Data analysis (ACDB).

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