12 Questions
What is the primary purpose of funneling in an interview?
To begin with general and broad questions and then narrow down to topic specifics
What is the benefit of using focus groups in research?
To provide a collective set of values, experiences, and observations of participants
What is the role of the researcher in a 'Complete Observer' type of observation?
The researcher does not participate in the group/community
What is the primary goal of 'laddered questions' in probing?
To move from the least intrusive questions to the most intrusive
What is the starting point of data analysis in qualitative research?
Getting to know your data
What is the purpose of paraphrasing in an interview?
To repeat what the participant has said without changing the meaning
What is the primary purpose of organizing data in qualitative research?
To identify and differentiate between essential and non-essential questions
According to Marshall & Ross (1995), what is the most intellectually challenging phase of qualitative data analysis?
Identifying salient themes, recurring ideas or language, and patterns of belief
What is the main benefit of using formal systems in qualitative data analysis?
To help researchers get at the meaning of their data more easily
What is the primary goal of coding techniques in qualitative data analysis?
To mark the underlying ideas in the data
What is the definition of validity in qualitative research?
The accuracy with which a method measures what it is intended to measure
What is the purpose of hearing stories during qualitative data analysis?
To watch for the unexpected
Test your knowledge of research methods in sociology, including funneling, probing, paraphrasing, and focus groups. Learn about laddered questions and other techniques used in research interviews. Assess your understanding of data collection and analysis methods.
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