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Questions and Answers
What are the characteristics of the scientific method?
Empirical, Systematic, Objective, Logical, Cyclical
What is the purpose of a literature review in research?
To provide an overview of existing research and knowledge on a specific topic.
What is the difference between qualitative and quantitative research?
Qualitative research focuses on understanding the meaning and context of phenomena, while quantitative research focuses on measuring and analyzing numerical data.
What are the types of non-probability sampling?
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What is the purpose of survey research?
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What is the difference between descriptive and analytical surveys?
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What are the basic rules of questionnaire design?
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What are the advantages of survey research?
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What are the disadvantages of survey research?
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What are the different types of surveys mentioned in the text?
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What are the basic considerations for questionnaire design in a mail survey?
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What is the potential problem associated with telephone surveys?
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What are the two types of questions mentioned in the text?
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What is the purpose of open-ended questions in media research?
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What are the advantages of using existing data sources in survey research?
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What should researchers be careful with when using personal interview as a data collection technique?
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