Quantitative Research Overview

Questions and Answers

Research that emphasizes small sample sizes.

Research based solely on observations.

Research that involves numerical data and statistical analysis. (correct)

Research focused on subjective experiences.

Use of structured tools for data collection.

Objective measurement.

Flexible research designs. (correct)

Statistical analysis of results.

It focuses on narrative analysis.

It relies on small, qualitative samples.

It provides findings that can be generalized to larger populations. (correct)

It allows for in-depth exploration of human emotions.

<p>It may overlook the complexity of human behavior.</p> Signup and view all the answers

<p>Surveys with closed-ended questions.</p> Signup and view all the answers

Study Notes

Quantitative research is a systematic investigation that primarily focuses on quantifying relationships, behaviors, or phenomena. It employs statistical methods to analyze measurable data.

Utilizes structured tools such as surveys or experiments to collect numerical data.
Employs a deductive approach, testing hypotheses derived from existing theories.
Emphasizes objectivity and reliability through consistency in measurements.
Data analysis is typically performed using statistical techniques, enabling generalization of results to larger populations.
Results are presented in numerical format, often including charts, graphs, and tables to illustrate findings clearly.

Strengths include the ability to gather large amounts of data quickly, allowing for broad generalizations and the identification of patterns or trends within the data.
The structured nature facilitates replication of studies, enhancing credibility and validity of findings.
Weaknesses consist of potential oversimplification of complex phenomena, as quantitative methods may overlook nuanced, qualitative data.
Relying heavily on data may lead to ignoring contextual factors that influence behaviors or outcomes.
Quantitative studies may struggle to explain "why" certain behaviors occur, necessitating additional qualitative research for a comprehensive understanding.