Elevator pitch
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Questions and Answers

What is Alma's target audience?

  • Small businesses
  • Enterprise-sized businesses
  • Responsible shoppers from all ranges of income
  • Merchants and their clients (correct)

What payment options does Alma offer?

  • Pay later and credit
  • Fractioned payment from P2X to P12X (correct)
  • Advertising, payment processing and e-commerce solutions
  • All of the above

What is Alma's business model based on?

  • Advertising
  • Payment processing
  • E-commerce solutions
  • Commissions (correct)

What makes Alma the best ROI for merchants?

<p>Its commissions-based business model (D)</p> Signup and view all the answers

What is Alma's reputation among consumers and merchants?

<p>Love brand (C)</p> Signup and view all the answers

Study Notes

  • Alma is a reliable and responsible business partner that offers a high level of guarantees.

  • Alma’s unique purchase experience ensures a seamless and fast experience, no more than 3 minutes whether online or in-store.

  • Alma’s business model is based on commissions, which makes Alma the best ROI for merchants.

  • Alma is a “love brand” that is preferred by consumers and merchants.

  • Alma is a French retail tech company that offers a wide range of BNPL solutions, such as fractioned payment from P2X to P12X, pay later, and credit.

  • Alma is the BNPL market leader in France and one of the biggest players in the EU, and is currently regulated as both a payment institution and a financing company.

  • Alma's target audience is merchants and their clients who are looking for a seamless and smooth experience with various payment options.

  • Merchants can be either small, medium, or enterprise-sized, and clients include responsible shoppers from all ranges of income.

  • Alma's objections handling is top-notch, and its financial stability is assured by its robust and popular solution, as well as its regulatory status.

  • Alma offers a wide range of CTA options to its merchant and client base, including advertising, payment processing, and e-commerce solutions.

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