5 Questions
What is Alma's target audience?
Merchants and their clients
What payment options does Alma offer?
Fractioned payment from P2X to P12X
What is Alma's business model based on?
Commissions
What makes Alma the best ROI for merchants?
Its commissions-based business model
What is Alma's reputation among consumers and merchants?
Love brand
Study Notes
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Alma is a reliable and responsible business partner that offers a high level of guarantees.
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Alma’s unique purchase experience ensures a seamless and fast experience, no more than 3 minutes whether online or in-store.
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Alma’s business model is based on commissions, which makes Alma the best ROI for merchants.
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Alma is a “love brand” that is preferred by consumers and merchants.
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Alma is a French retail tech company that offers a wide range of BNPL solutions, such as fractioned payment from P2X to P12X, pay later, and credit.
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Alma is the BNPL market leader in France and one of the biggest players in the EU, and is currently regulated as both a payment institution and a financing company.
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Alma's target audience is merchants and their clients who are looking for a seamless and smooth experience with various payment options.
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Merchants can be either small, medium, or enterprise-sized, and clients include responsible shoppers from all ranges of income.
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Alma's objections handling is top-notch, and its financial stability is assured by its robust and popular solution, as well as its regulatory status.
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Alma offers a wide range of CTA options to its merchant and client base, including advertising, payment processing, and e-commerce solutions.
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