Podcast
Questions and Answers
What is the purpose of advertising?
What is the purpose of advertising?
- Minimizing risk
- Ensuring regular supply of goods
- Maximizing resources
- Influencing buyers (correct)
Which of the following is NOT an objective of promotion?
Which of the following is NOT an objective of promotion?
- Minimizing the element of risk (correct)
- Increasing the sale of products/services
- Building the firm's image
- Motivating the customer
What is the ultimate objective of promotion?
What is the ultimate objective of promotion?
- Building the firm's image
- Optimum utilization of resources
- Influencing the buyer (correct)
- Ensuring regular supply of goods
Which tool is NOT typically used for promotion?
Which tool is NOT typically used for promotion?
What best describes advertising as a form of communication?
What best describes advertising as a form of communication?
How can advertising be defined?
How can advertising be defined?
What is one of the purposes of advertising mentioned in the text?
What is one of the purposes of advertising mentioned in the text?
Which of the following is NOT listed as a purpose of advertising?
Which of the following is NOT listed as a purpose of advertising?
What is the key focus of personal selling according to the text?
What is the key focus of personal selling according to the text?
Which of the following is an example of a major advertising medium as mentioned in the text?
Which of the following is an example of a major advertising medium as mentioned in the text?
What do pharmaceutical company customers typically require more of compared to the general public?
What do pharmaceutical company customers typically require more of compared to the general public?
What is a key aspect of advertising mentioned in the text for building awareness?
What is a key aspect of advertising mentioned in the text for building awareness?
What is the correct procedure for storing poisonous drugs?
What is the correct procedure for storing poisonous drugs?
How should pregnancy related drugs be stored?
How should pregnancy related drugs be stored?
What should be done before the expiry of medicines in a pharmacy?
What should be done before the expiry of medicines in a pharmacy?
Why is it important to have an antidote medication written on labels of poisonous drugs?
Why is it important to have an antidote medication written on labels of poisonous drugs?
What is the purpose of keeping long-expiry drugs at the back of the shelves?
What is the purpose of keeping long-expiry drugs at the back of the shelves?
What type of bill should be issued to buyers at the time of sale from whole-sellers or pharmaceutical companies?
What type of bill should be issued to buyers at the time of sale from whole-sellers or pharmaceutical companies?