Podcast
Questions and Answers
What is the primary focus of a case study design?
What is the primary focus of a case study design?
Which type of study involves participants choosing to partake rather than being selected?
Which type of study involves participants choosing to partake rather than being selected?
What type of data is most commonly associated with case studies?
What type of data is most commonly associated with case studies?
Why might a researcher choose to study rare cases in research?
Why might a researcher choose to study rare cases in research?
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In the context of rare psychopathologies, what does the case of Chris Sizemore illustrate?
In the context of rare psychopathologies, what does the case of Chris Sizemore illustrate?
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Which descriptive strategy is characterized by direct observation in a natural setting?
Which descriptive strategy is characterized by direct observation in a natural setting?
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Which aspect is NOT typical of case study designs?
Which aspect is NOT typical of case study designs?
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What key advantage does a case study offer in the field of clinical psychology?
What key advantage does a case study offer in the field of clinical psychology?
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What was the primary finding regarding the effect of the number of bystanders on the reporting of smoke?
What was the primary finding regarding the effect of the number of bystanders on the reporting of smoke?
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What psychological phenomenon explains why individuals may hesitate to act in an emergency when others are present?
What psychological phenomenon explains why individuals may hesitate to act in an emergency when others are present?
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Which type of study is particularly useful for examining rare or unusual events?
Which type of study is particularly useful for examining rare or unusual events?
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What is a common goal of survey research design?
What is a common goal of survey research design?
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What is one potential limitation of case studies mentioned in the content?
What is one potential limitation of case studies mentioned in the content?
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What type of survey question allows participants to respond in their own words?
What type of survey question allows participants to respond in their own words?
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What is one characteristic of observational studies?
What is one characteristic of observational studies?
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Which issue in survey design relates to the selection of participants?
Which issue in survey design relates to the selection of participants?
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Which of the following is NOT a common application of psychology surveys?
Which of the following is NOT a common application of psychology surveys?
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What is a potential problem with a double-barreled question?
What is a potential problem with a double-barreled question?
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Which aspect of behavior can surveys measure according to the provided content?
Which aspect of behavior can surveys measure according to the provided content?
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Which type of question requires selection of a numerical value on a predetermined scale?
Which type of question requires selection of a numerical value on a predetermined scale?
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Why is it important to avoid unnecessary questions in a survey?
Why is it important to avoid unnecessary questions in a survey?
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What information should you consider avoiding to ensure a survey question is clear?
What information should you consider avoiding to ensure a survey question is clear?
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What demographic information is NOT typically collected in a survey?
What demographic information is NOT typically collected in a survey?
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How should questions regarding sensitive topics like smoking be approached in a survey?
How should questions regarding sensitive topics like smoking be approached in a survey?
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Which type of rating scale uses opposite endpoint labels?
Which type of rating scale uses opposite endpoint labels?
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What is the primary purpose of placing sensitive questions in the middle of a survey?
What is the primary purpose of placing sensitive questions in the middle of a survey?
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What is a common issue that may arise when participants respond to a series of similar questions?
What is a common issue that may arise when participants respond to a series of similar questions?
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Where should demographic questions typically be placed in a survey?
Where should demographic questions typically be placed in a survey?
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What is the purpose of using a Likert-Type Rating Scale?
What is the purpose of using a Likert-Type Rating Scale?
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Which term describes the tendency of respondents to use the same answers across a series of questions?
Which term describes the tendency of respondents to use the same answers across a series of questions?
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What criteria should be considered when selecting survey participants?
What criteria should be considered when selecting survey participants?
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What should be included in a rating scale question?
What should be included in a rating scale question?
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Study Notes
Midterm Exam Information
- Exam date: October 10th
- Format: 30 multiple-choice questions, 2 short answer questions.
- Bring: Pencil, eraser, McGill ID.
- No notes, dictionaries, phones, or talking during the exam.
- Arrive before 3:05 pm, no one is allowed to leave or enter after this time.
- No washroom breaks.
Academic Integrity
- McGill values academic integrity.
- Students must adhere to the Code of Student Conduct and Disciplinary Procedures regarding cheating, plagiarism, and other academic offenses.
- By taking the exam, students agree to the exam terms.
Descriptive Research Strategies
- Three types: observational, case study, and survey.
Observational Studies
- Types: naturalistic, participant, and contrived observations.
Case Study Design
- An idiographic approach that involves intensive examination of a single individual.
- Usually applied in clinical psychology.
- Often involves observation, interviews, and self-reports.
- Data usually descriptive (qualitative), presented in a report format.
- Two applications: rare and unusual cases, and counterexamples (cases breaking usual patterns).
Rare and Unusual Cases
- These shed light on different processes.
- Example: Dissociative Identity Disorder (DID), characterized by multiple distinct personalities.
- Typically associated with physical or sexual abuse in childhood.
Case Studies as Inspiration
- Example: Latané & Darley (1968) study on bystander effect.
- Participants filled out a questionnaire in a room with smoke coming from under the door.
- Investigated how the number of bystanders influenced reporting the smoke.
- Result: The more bystanders present, the lower the reporting rate.
- Conclusion: Bystander presence can lead to diffusion of responsibility or social influence, impacting emergency response.
Strengths and Weaknesses of Case Studies
- Strengths:
- Detailed description.
- Vivid, powerful, and convincing data.
- Can study rare and unusual events.
- Can identify exceptions to the rule.
- Compatible with clinical work.
- Weaknesses:
- Limited generalization.
- Potential for selection bias.
- Potential for subjective interpretation.
- Potential observer bias.
Survey Research Design
- Researchers use surveys to describe a group of individuals by obtaining a snapshot of their characteristics.
- Time-efficient way to gather a lot of data quickly.
- Commonly used by companies to understand customer demographics.
Common Psychology Surveys
- Anxiety surveys, depression questionnaires, happiness surveys, personality surveys, quality of life surveys, life attitudes surveys, mental health surveys, and couples relationship surveys.
What Surveys Measure
- Behavior: exercise, eating, and sleep habits.
- Attitudes, beliefs, and opinions.
- Characteristics: age, gender, education level, etc.
- Expectations: future plans or purchases.
- Self-classification: political affiliation, social class.
Types of Survey Questions
- Open-ended: participants respond in their own words.
- Restricted: limited response options provided.
- Rating-scale: numerical values selected on a predetermined scale.
Five Issues in Survey Design
- Question content: clarity, necessity, avoiding double-barreled questions.
- Types of questions: open-ended, restricted, rating-scale.
- Constructing a survey: organization of questions for flow and impact.
- Selecting participants: ensuring relevance to the survey topic.
- Administration of the survey: method used to deliver the survey.
Question Content Considerations
- Avoid unnecessary questions, focus on essential information.
- Ensure questions are clear and unambiguous.
- Gather just the necessary information.
Question Content: Determining Level of Detail
- Consider appropriate level of detail:
- Age: specific number or range.
- Income: specific figure or a range.
- Smoking: ounces or glasses per week.
Question Content: Avoiding Double-Barreled Questions
- Each question should address a single topic.
Question Content: Ensuring Respondent Knowledge
- Make sure respondents have the information to answer accurately.
Types of Questions: Rating Scales
- Respondents choose a numerical value on a predetermined scale.
Types of Questions: Semantic Differential Scale
- Multiple response options with opposite endpoint labels.
- Answers can be numeric or marked on a line.
Likert-Type Rating Scale
- Opposite extremes identified with verbal labels called anchors.
Constructing a Survey: Ordering Questions
- Group related questions together.
- Place sensitive questions towards the middle.
- Demographic questions at the beginning or end, kept brief.
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Description
Prepare for your psychology midterm exam with this comprehensive overview. The quiz covers essential topics such as descriptive research strategies, observational studies, and case study design. Ensure you understand the format and academic integrity requirements before test day.