Product Description Writing

Focusing solely on product specifications

Knowing how to address your audience and what kind of language they use (correct)

Using formal language in all product descriptions

Having a wide range of products

To exclude certain customers from your target audience

To help a variety of teams throughout your company (correct)

To limit the scope of your product descriptions

To make assumptions about your customers

Having a lengthy description

Knowing your audience (correct)

Using technical jargon

Ignoring customer expectations

<p>Casual or formal language, typical customer, customer needs, product expectations, product usage, additional information</p> Signup and view all the answers

<p>What is really important to them</p> Signup and view all the answers