Pricing Over Product Life Cycle

During the development stage, the product concept is engineered from the idea to the actual ______

The introduction stage is the period of initial success or failure for new ______

The product begins to make rapid sales gains as the rate of market acceptance ______

Although the product life cycle is most frequently pictured in terms of a sales trend, there are actually several relevant life ______

The firm's marketing efforts are geared to stimulating primary demand (demand for the product itself), and there may be some difficulty in gaining widespread ______