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PepsiCo's Resource Rarity Strategy

Created by

@SofterZombie

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Questions and Answers

What framework is used to assess how PepsiCo ensures its resources are rare?

SWOT Analysis

BCG Matrix

VRIO Framework (correct)

PEST Analysis

What is one way PepsiCo ensures its resources are rare?

By investing heavily in shared resources.

By making resources simple to copy.

By making resources easy for everyone to access.

By obtaining resources that are only available to PepsiCo. (correct)

Which is NOT a method mentioned for making resources rare?

By investing heavily in unique technology. (correct)

By making things easy for many people to get.

By getting resources that are only available to PepsiCo.

By making sure resources are simple to copy.

Which approach would conflict with PepsiCo's aim to keep resources rare?

<p>Making resources widely accessible.</p> Signup and view all the answers

Why shouldn't PepsiCo make its resources simple to copy?

<p>It would reduce the resources' rarity.</p> Signup and view all the answers

Study Notes

VRIO Framework and Resource Rarity

PepsiCo ensures its resources are rare by acquiring resources that are unique and only available to them.
This approach contrasts with making resources simple to copy or easily accessible to many people.
Investing heavily in shared resources is not a means of ensuring resource rarity in the VRIO framework.

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Description

This quiz assesses your understanding of the VRIO framework, specifically how PepsiCo ensures its resources are rare. Choose the correct answer from the options provided.