Questions and Answers
What does People Media refer to?
What are people as media?
They serve as the medium for others to learn or acquire new knowledge.
Who are the people in media?
Media workers responsible for bringing information.
Examples of People as Media include _____ and YouTubers.
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Examples of People in Media include _____ and News Reporter.
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What is common between people as media and people in media?
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What is the difference between people in media and people as media?
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What are examples of People as Media?
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Who are Opinion Leaders?
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What does the Two-step Flow Communication Model hypothesize?
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What is Citizen Journalism?
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What is Social Journalism?
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What is Crowdsourcing?
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Crowdsourcing uses include promoting innovative ideas and encouraging _____ in idea sharing.
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Examples of crowdsourcing include _____ and Wikipedia.
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Types of Journalists by Medium include:
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What do Print Journalists do?
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What is the role of Photojournalists?
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What encompasses Broadcast Journalists?
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What characterizes Multimedia Journalists?
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Study Notes
People Media Concepts
- Refers to individuals involved in the use, analysis, evaluation, and production of media and information.
People as Media
- Individuals who act as mediums for others to gain knowledge.
- Serve as information channels, ensuring message accuracy and reliability.
People in Media
- Professionals responsible for delivering information to the public.
- They leverage expertise or firsthand experiences for reporting.
Examples of People as Media
- Include roles like SHS teachers, independent bloggers, classmates, YouTubers, Facebook users, and college professors.
Examples of People in Media
- Encompasses print journalists, movie directors, radio commentators, and news reporters.
Commonalities between People as Media & People in Media
- Both categories involve individuals using, analyzing, evaluating, and producing media and information.
Differences between People in Media & People as Media
- People in media are media professionals, while people as media are typically users rather than producers.
Forms of People As Media
- Include opinion leaders, citizen journalism, social journalism, and crowdsourcing.
Opinion Leaders
- Active media users who interpret messages for others.
- Their opinions often accepted by their communities.
Two-step Flow Communication Model (1944)
- Proposed by Paul Lazarsfeld and colleagues, illustrating how ideas flow from mass media to opinion leaders, then to the broader population.
Citizen Journalism
- Allows individuals without formal training to create and fact-check media using modern technology.
- Encourages public participation in collecting and reporting news.
Social Journalism
- Journalists utilize social media for broader content dissemination.
Crowdsourcing
- Gathers ideas/services from large groups, particularly online communities.
- Facilitates information contribution through social media interactions.
Crowdsourcing Benefits
- Fosters innovative ideas, interconnectedness, consumer participation, and efficient information sharing.
Crowdsourcing Examples
- Notable platforms include TripAdvisor, Wikipedia, and Waze.
Types of Journalists by Medium
- Categories include print journalists, photojournalists, broadcast journalists, and multimedia journalists.
Print Journalists
- Work for newspapers or magazines, can be full-time or freelance.
- Often collaborate with photojournalists for complementary visual storytelling.
Photojournalists
- Capture images that narrate a story rather than for aesthetic purposes.
- Typically trained photographers who shifted focus to journalism.
Broadcast Journalists
- Operate in both television and radio sectors, either behind-the-scenes or on-air.
- Conduct research, report stories, and present news.
Multimedia Journalists
- Emerge as a growing journalism field integrating various media formats.
- Exhibit versatility in storytelling and possess technical skills across multiple platforms.
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Description
Explore the key concepts of People Media through flashcards that define its role in media and information production. Understand how individuals act as both producers and channels of information. Test your knowledge on how people influence media dynamics.
