Participation in Media Ecosystem
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Questions and Answers

What is the primary concern of the Political Approach to participation?

  • Increasing individual media consumption
  • Regulation of media environment
  • Access to media production
  • Democratization of media discourse (correct)
  • What term does Bardoel and d'Haenens (2008) use to describe the current state of collective participation in society?

  • Lesser collective participation (correct)
  • Increasing media engagement
  • Decreased media exposure
  • Higher collective participation
  • What is the most intense level of personal contact with media, according to John Corner (2011)?

  • Involvement (correct)
  • Engagement
  • Saturation
  • Exposure
  • What is the primary difference between exposure and engagement, according to John Corner (2011)?

    <p>Intensity of attention</p> Signup and view all the answers

    What is the term used to describe the 'broad and differential pattern of contact with the media'?

    <p>Pervasiveness of media</p> Signup and view all the answers

    According to Evans (2015), what is the characteristic of audiences in today's media environment?

    <p>More than ever, ready to engage in production practices</p> Signup and view all the answers

    What is the primary focus of the Sociological Approach to participation?

    <p>Social implications of media participation</p> Signup and view all the answers

    What is the term used to describe the 'selective and more oriented kind of attention' given to media?

    <p>Engagement</p> Signup and view all the answers

    What is the primary concern of Carpentier (2013) regarding participation?

    <p>Lack of consensus on a definition of participation</p> Signup and view all the answers

    What is the characteristic of the media ecosystem in the last decades, according to the text?

    <p>Profound change</p> Signup and view all the answers

    Study Notes

    Participation in Media

    • There is no consensus on a definition of participation in media (Carpentier, 2013)
    • Participation is often linked to the idea of democracy and access

    Changing Media Ecosystem

    • The media ecosystem has changed profoundly in the last decades
    • Society is characterized by "lesser collective participation" (Bardoel & d'Haenens, 2008, p. 341)
    • Individual contribution to the media discourse has reached new heights
    • New breeds of audiences are ready to engage in production practices (Evans, 2015, p. 111)

    Levels of Intensity of Personal Contact with Media

    • John Corner (2011) describes three levels of intensity of personal contact with media:
      • Exposure: broad and differential pattern of contact with media on a daily basis
      • Engagement: selective and more oriented kind of attention given to media
      • Involvement: unknown level of intensity

    Exposure and Engagement

    • Exposure involves casual 'glancing' contact with media, referred to as Pervasiveness of media
    • Engagement involves varying intensity of attention given to media (Corner, 2011, p.91)

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    Description

    Explore the concept of participation in the media ecosystem, its link to democracy and access, and how it has changed in recent decades. Learn about the individual contribution to media discourse and new audience breeds.

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