Podcast
Questions and Answers
What factor is not part of an organisation's market environment?
What factor is not part of an organisation's market environment?
- Government regulations (correct)
- Competitors
- Interest groups
- Population growth
Which group directly affects an organisation's sales?
Which group directly affects an organisation's sales?
- Population growth
- Competitors
- Consumers (correct)
- Interest groups
What is a key component of an organisation's external environment?
What is a key component of an organisation's external environment?
- Organisational structure
- Marketing strategy
- Interest groups (correct)
- Employee morale
Which of the following is an example of a macro-environmental factor?
Which of the following is an example of a macro-environmental factor?
What is a key stakeholder group that can influence an organisation's operations?
What is a key stakeholder group that can influence an organisation's operations?
Which of the following groups is most likely to influence an organisation's marketing strategies?
Which of the following groups is most likely to influence an organisation's marketing strategies?
What type of environmental factor is most closely related to demographic changes in a population?
What type of environmental factor is most closely related to demographic changes in a population?
Which of the following is an example of a micro-environmental factor that can affect an organisation's sales?
Which of the following is an example of a micro-environmental factor that can affect an organisation's sales?
Which group is most likely to be concerned with an organisation's social responsibility and ethics?
Which group is most likely to be concerned with an organisation's social responsibility and ethics?
What type of environment is most closely related to the external factors that affect an organisation's operations?
What type of environment is most closely related to the external factors that affect an organisation's operations?
