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Questions and Answers
What technique is being used when a movie star campaigns for a political candidate?
What technique is being used when a movie star campaigns for a political candidate?
- Repetition
- Misleading advertising
- Transfer of honor and respect (correct)
- Cause-effect relationship
Why do advertisers repeat the same commercial multiple times during a show?
Why do advertisers repeat the same commercial multiple times during a show?
- To fill up airtime
- To increase production costs
- To drive home a particular message (correct)
- To annoy the audience
What is implied in the statement 'Twenty students in the class who used computer X to write their Oklahoma history reports got an A'?
What is implied in the statement 'Twenty students in the class who used computer X to write their Oklahoma history reports got an A'?
- Computer X is very expensive
- The students didn't study hard
- The students were very smart
- Using computer X guarantees an A (correct)
What is the purpose of an advertisement?
What is the purpose of an advertisement?
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What is the ultimate goal of an advertiser using repetition?
What is the ultimate goal of an advertiser using repetition?
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