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North American Effie Awards

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Questions and Answers

Which brand/client won the GOLD NORTH AMERICAN EFFIE AWARD in the Sustained Success - Services category in 2017?

American Express

What is the lead agency for the American Express campaign that won the GOLD NORTH AMERICAN EFFIE AWARD in 2017?

DigitasLBi

What is the product/service associated with the campaign that won the GOLD NORTH AMERICAN EFFIE AWARD in 2017?

Financial Services

How much money has Small Business Saturday generated for small businesses nationally over the last six years?

More than $50 Billion Signup and view all the answers

What are the dates when the Small Business Saturday effort ran, as mentioned in the text?

November 27, 2010 - Ongoing Signup and view all the answers

Which agencies were involved in the American Express campaign that won the GOLD NORTH AMERICAN EFFIE AWARD in 2017?

MBooth, Mindshare, Ogilvy & Mather, Wieden+Kennedy Signup and view all the answers

What is the classification of the Small Business Saturday campaign?

National Signup and view all the answers

What is the total amount generated for small businesses nationally over the last six years through Small Business Saturday?

More than $50 Billion Signup and view all the answers

Who commissioned the Small Business Saturday Consumer Insights Survey?

American Express and the National Federation of Independent Business (NFIB) Signup and view all the answers

What is the official supported national day that Small Business Saturday has become?

Supported by the US President Signup and view all the answers