Netflix vs Blockbuster: The Battle of Giants

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Who is Reed Hastings referring to when he says 'Blockbuster'?

Reed Hastings is referring to the company Blockbuster, a $6 billion giant that dominated the home entertainment business with almost nine thousand rental stores around the world.

What was the size of Netflix when Reed Hastings and Marc Randolph met with Blockbuster's CEO?

At the time of the meeting, Netflix was a tiny two-year-old start-up with one hundred employees and a mere three hundred thousand subscribers.

What was the initial proposal made by Reed Hastings and Marc Randolph to Blockbuster?

Reed Hastings and Marc Randolph suggested that Blockbuster purchase Netflix, and then they would develop and run Blockbuster.com as their online video rental arm.

How did John Antioco, the CEO of Blockbuster, respond to the proposal?

John Antioco listened carefully, nodded frequently, and then asked how much Blockbuster would need to pay for Netflix.

What challenges did Netflix face at the time of the meeting?

At the time of the meeting, Netflix faced challenges such as being a small start-up with losses totaling $57 million for the year, and struggling to get Antioco to respond to their calls.

What was the size of Blockbuster compared to Netflix at the time of the meeting?

Blockbuster was a $6 billion giant with almost nine thousand rental stores worldwide, while Netflix was a tiny two-year-old start-up with a hundred employees and three hundred thousand subscribers.

What were the losses incurred by Netflix in that year alone?

$57 million

How did Blockbuster dominate the home entertainment business at that time?

Blockbuster had almost nine thousand rental stores around the world.

What was the initial proposal made by Reed Hastings and Marc Randolph to Blockbuster?

Suggesting that Blockbuster purchase Netflix and then have them develop and run Blockbuster.com as their online video rental arm.

"How much would Blockbuster need to pay for Netflix?" - Who asked this question during the meeting?

"John Antioco, the CEO of Blockbuster"

Test your knowledge about the historic competition between Netflix and Blockbuster that revolutionized the home entertainment industry. Learn about the challenges faced by Netflix's co-founders as they took on the industry giant and changed the game forever.

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