Multimedia and ICTs Overview
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Questions and Answers

What is the role of multimedia in promoting a product?

  • It replaces traditional advertising methods.
  • It is only useful for visual products.
  • It decreases effectiveness in promotion.
  • It multiplies the degree of effectiveness in promotion. (correct)

Which of the following best describes advocacy?

  • A form of entertainment.
  • A method of expressing concerns and views. (correct)
  • A tool for economic development.
  • An approach to reduce digital divide.

What negative effects can social media have according to its three faces?

  • Contributed to egocentricity and fraud. (correct)
  • Radically improved relationships.
  • Increased face-to-face communication.
  • Reduced global digital divide.

What event is known as the People Power Revolution in the Philippines?

<p>A major uprising against President Ferdinand Marcos. (D)</p> Signup and view all the answers

What does the term 'Global Digital Divide' refer to?

<p>The gap between information haves and have nots. (A)</p> Signup and view all the answers

What was a catalyst for the 2001 EDSA Revolution?

<p>The walkout of prosecutors during the impeachment trial. (B)</p> Signup and view all the answers

What is the purpose of developmental communication?

<p>To provide communities with useful information for improvement. (D)</p> Signup and view all the answers

Which of the following best defines virtual reality (VR)?

<p>A combination of video and computer graphics to create an immersive environment. (A)</p> Signup and view all the answers

What was the primary means used by organizers of the Million People March to promote their events?

<p>Facebook and Change.org (C)</p> Signup and view all the answers

Which database was developed to assist people in locating their relatives during typhoon Yolanda?

<p>People Finder (D)</p> Signup and view all the answers

What does digital citizenship promote in terms of online behavior?

<p>Engaging positively and responsibly (D)</p> Signup and view all the answers

Which of the following is NOT a principle of Digital Citizenship?

<p>Avoid technology altogether (B)</p> Signup and view all the answers

What should a digital citizen do to address cyberbullying they witness?

<p>Report the bullying behavior (D)</p> Signup and view all the answers

What is recommended regarding online privacy and security settings?

<p>Choose them carefully and review regularly (D)</p> Signup and view all the answers

How should one respond to receiving suspicious emails?

<p>Recognize the risks and manage them (C)</p> Signup and view all the answers

What action should be taken if an offensive post is made online?

<p>Delete it after apologizing (D)</p> Signup and view all the answers

What is the primary focus of digital commerce?

<p>Recognizing the dangers and benefits of online buying. (D)</p> Signup and view all the answers

Which aspect of digital citizenship involves understanding appropriate behavior in various online platforms?

<p>Digital Etiquette (A)</p> Signup and view all the answers

What is covered under digital law?

<p>The consequences of illegal downloads and identity theft. (D)</p> Signup and view all the answers

What does digital health and wellness entail?

<p>Being aware of potential dependencies on the internet. (A)</p> Signup and view all the answers

Which element is NOT part of creating a concept paper?

<p>Implementation Plan (D)</p> Signup and view all the answers

What best describes a social campaign?

<p>A large-scale attempt to communicate ideas through various media. (C)</p> Signup and view all the answers

Which description fits the term digital rights and responsibilities?

<p>The obligations and privileges digital citizens possess. (D)</p> Signup and view all the answers

Which aspect of digital citizenship deals with the ability to teach and learn using technology tools?

<p>Digital Literacy (C)</p> Signup and view all the answers

What is the primary purpose of the planning phase in an ICT project?

<p>To conceptualize the project and assign tasks. (A)</p> Signup and view all the answers

Which of the following is NOT typically included in the description of an ICT project?

<p>Budget for the project. (A)</p> Signup and view all the answers

What role does performance analysis play in updating website content?

<p>It measures user engagement and traffic sources. (B)</p> Signup and view all the answers

In the context of an ICT project, what does the term 'conversion' refer to?

<p>An activity that fulfills project objectives. (D)</p> Signup and view all the answers

What is included in the maintenance phase of an ICT project?

<p>Improving the website based on user feedback. (D)</p> Signup and view all the answers

Which of the following is a key aspect of creating a content plan for a website?

<p>Identifying priority areas for updates. (A)</p> Signup and view all the answers

Why is collecting user feedback important in the context of website maintenance?

<p>To understand visitor satisfaction and areas for improvement. (D)</p> Signup and view all the answers

Which task is part of the development phase in an ICT project?

<p>Creating infographics and website content. (D)</p> Signup and view all the answers

What is the main purpose of maintaining an ICT operation for social change?

<p>To stay focused on the initial project goals (A)</p> Signup and view all the answers

Which type of monitoring involves self-assessment for learning and improvement?

<p>Self-monitoring and evaluation (C)</p> Signup and view all the answers

What characterizes participatory monitoring and evaluation?

<p>It includes a range of stakeholders in the process (A)</p> Signup and view all the answers

What do conventional approaches to impact assessment primarily focus on?

<p>Achievement of stated objectives (A)</p> Signup and view all the answers

What is a key feature of participatory evaluations in ICT projects?

<p>They consider the information needs of all stakeholders (A)</p> Signup and view all the answers

Which software application is mentioned as a tool for project monitoring and evaluation?

<p>KI-PROJECTS (A)</p> Signup and view all the answers

Which method is used for gathering user feedback commonly mentioned in the content?

<p>Google Forms (C)</p> Signup and view all the answers

Why is monitoring and evaluating a project important?

<p>It identifies areas needing attention during implementation (C)</p> Signup and view all the answers

What is one significant negative impact of ICT regarding employment?

<p>Job loss due to automation (D)</p> Signup and view all the answers

Which of the following is a positive impact of ICT on education?

<p>Opportunities for distance learning (B)</p> Signup and view all the answers

What is a primary advantage of e-commerce?

<p>Ability to buy and sell over the Internet (C)</p> Signup and view all the answers

How can increased access to information via ICT negatively affect individuals?

<p>It leads to isolation from social interactions (A)</p> Signup and view all the answers

Which of these is a consequence of reduced physical activity linked to ICT use?

<p>Higher rates of obesity and heart disease (B)</p> Signup and view all the answers

What negative effect can arise from remote work facilitated by ICT?

<p>Loss of social interaction (A)</p> Signup and view all the answers

How does ICT positively impact society in general?

<p>Improving global communication (B)</p> Signup and view all the answers

What is a potential problem associated with the high accessibility of online information?

<p>Difficulty in discerning credible sources (A)</p> Signup and view all the answers

Flashcards

Multimedia's effectiveness

Multimedia uses various forms of media like video, audio, and text to make products more enticing and engaging to consumers.

Advocacy

Supporting and empowering people to speak out about their views and concerns.

Developmental Communication

Providing communities with information to improve their lives.

Change.org

Online platform for creating and signing petitions.

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Global Digital Divide

Gap between those with access to information technology and those without.

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EDSA People Power Revolution

A series of protests in the Philippines from 1983 to 1986 that resulted in the ouster of President Ferdinand Marcos.

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EDSA Dos

The 2001 EDSA Revolution, a protest that led to the resignation of President Joseph Estrada.

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ICT in Advocacy

Using information and communication technologies to support and enable people to express their views and concerns.

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Million People March

A series of protests in the Philippines, primarily in Luneta Park, from August 22 to 26, 2013. Organizers used Facebook and Change.org.

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Yolanda People Finder

A database, powered by Google, to track relatives during disasters, primarily used during Typhoon Yolanda in the Philippines.

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Digital Citizenship

Responsible use of digital technology by anyone online to interact in society.

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Text Brigades

A method of rapidly spreading information through text messages, commonly used to mobilize crowds.

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Engage Positively (Digital Citizenship)

Respecting others' opinions, asking for permission before posting, reporting inappropriate content, and standing up against cyberbullying.

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Know Your Online World (Digital Citizenship)

Understanding online risks, such as scams, and using secure websites.

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Choose Consciously (Digital Citizenship)

Making wise choices about privacy settings, friend selections, and posting content online.

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Digital Citizenship Principles

Guidelines for ethical and responsible digital behavior.

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Digital Access

The ability to use technology, often found in cyber cafes or coffee shops in remote areas.

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Digital Commerce

Understanding how buying and selling happens online, including online shopping risks and benefits.

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Digital Communication

Knowing how to use various online communication methods, such as email and instant messaging.

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Digital Literacy

The skills and knowledge to learn and teach with technology.

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Digital Etiquette

Appropriate online behavior and language, varying based on the platform.

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Digital Law

Understanding the legal aspects of technology, including online activities like illegal downloads and cyberbullying.

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Social Campaign

A large-scale effort to share ideas and practices through mass media and personal communication.

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Concept Paper

A document that persuades funders to support a project, program, or service.

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ICT Project Planning

This involves tasks like conceptualization, research, setting deadlines, assigning tasks, finding a web host, creating a site map, and identifying necessary applications.

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ICT Project Development

This involves creating the website or app, designing images and infographics, etc.

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ICT Project Release & Promotion

This stage involves making the website live and advertising it.

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ICT Project Maintenance

This involves handling visitor feedback and continuing to improve the website.

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SMART Criteria

Criteria for evaluating project success based on specific, measurable, achievable, relevant, and time-bound goals.

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Website Content Updates

The process of reviewing and improving website pages to meet goals and address user needs.

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Conversion

A completed action that contributes to the success of a project or product online.

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Content Inventory

Assessment and review of current web page content to identify needed updates.

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Project Maintenance

The ongoing effort to keep an ICT project running smoothly and achieving its goals. It involves updating content, fixing issues, and checking for accuracy.

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Monitoring and Evaluation (M&E)

The process of tracking a project's progress and assessing its effectiveness in meeting its objectives. It helps ensure the project stays on track and achieves its goals.

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Self-Monitoring

Reflecting on your own project's progress and honestly assessing how well it's working, as a way to learn and improve.

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Participatory M&E

Involving stakeholders like partners, users, and beneficiaries in the process of monitoring and evaluating a project. Their input ensures the project better meets their needs.

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Conventional Impact Assessment

Evaluating whether a project has met its goals and objectives, focusing on its stated outcomes.

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Participatory Impact Assessment

Evaluating the project's impact by focusing on the information needs of all stakeholders, including beneficiaries and those not directly involved.

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KI-PROJECTS

A web-based software application for managing and monitoring projects to track their performance and measure their impact.

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Google Forms

A widely used online tool for creating surveys and collecting information from different participants.

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What is automation?

The use of technology to make systems or processes work automatically, reducing human intervention.

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What is e-commerce?

Buying and selling goods or services online, using the internet.

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What is an ATM?

A machine that allows bank customers to withdraw cash, check balances, and more without a teller.

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How does ICT impact education?

ICT offers new ways to learn like online tutorials, distance learning, and interactive multimedia.

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Job loss due to ICT

Technology replacing manual jobs, leading to unemployment and financial difficulties.

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ICT and reduced interaction

Working from home or online can lead to less face-to-face contact, causing loneliness.

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ICT and inactivity

Using ICT can lead to a sedentary lifestyle, resulting in health problems like obesity.

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ICT's positive impact on society

ICT promotes education, connects people globally, and improves communication.

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Study Notes

Multimedia and ICTs

  • Multimedia combines text, graphics, video, and sound, appealing to entertainment, learning, and research
  • Key elements:
    • Static: text, images (JPEG, PNG, GIF, TIFF)
    • Dynamic: video, audio, animation
  • Multimedia types:
    • Linear: no navigation control
    • Non-linear (Hypermedia): user-controlled
    • Online: internet-based
    • Offline: usable without internet
    • Hybrid: combines online and offline features
  • Multimedia website content: videos, audio, online games, tests, courseware, podcasts, and vodcasts
  • Uses: education (edutainment), users learn while entertained

Business Communication

  • Multimedia improves effectiveness in promoting products
  • Used in entertainment industries (games, animations)
  • Allows public access to information (online/offline)

Virtual Reality (VR)

  • VR combines video, stereo, and computer graphics for interactive 3D environments

ICT as a Platform for Change

  • Advocacy: supporting and enabling people to express views
  • Developmental communication: helping communities improve lives
  • Change.org: online platform for creating and sharing petitions

Social Media

  • Social media has three faces: good (communication regardless of distance), bad (hiding behind screens, controlling lives), and ugly (broken relationships, self-centeredness, fraud, child abuse)
  • Digital divide: gap between those with and without information access

Role of ICT in Recent History

  • EDSA (People Power Revolution)
    • Cardinal Sin encouraged Filipinos to protest Ferdinand Marcos
    • February 22-25, 1986: Million people protested along EDSA
    • Involved civilians, political parties, military, religious groups
  • EDSA Dos (2001): January 17-21, 2001.
    • Impeachment trial of President Joseph Estrada and events that followed.
    • Crowds grew over few days via text brigades

Digital Citizenship

  • Digital citizenship: responsible use of technology
  • Digital citizenship principles:
    • Engage positively: respect others, politely disagree, report harmful content, and be safe online,
    • Know your online world: understand online risks, and use secure practices
    • Choose consciously: make wise choices
  • Digital literacy: knowing how to learn, teach, and use technology
  • Digital etiquette: proper behavior in online environments
  • Digital law: understanding cybercrimes (illegal downloads, plagiarism, hacking, viruses, spam, identity theft, and cyberbullying)
  • Digital rights and responsibilities: user rights and responsibilities online
  • Digital health and wellness: awareness that overuse can impact mental and physical health
  • Digital security: strong passwords, virus protection, backing up data

Social Change

  • Social campaigns utilize communication to promote cultural and social changes
  • Online platforms include marketplaces, search engines, social media, content creators, app stores, and communications services
  • Concept papers are documents to convince funders of a project's value

ICT Project Maintenance and Sustainability

  • Monitoring and evaluation are key for project success
  • Self-monitoring: self-reflection and assessment of strategy progress
  • Participatory monitoring: involving all stakeholders
  • Conventional assessment: checks whether project met goals
  • Participatory assessment: focusing on stakeholders' information needs
  • Project management software can help track progress
  • Gathering and analyzing user feedback is essential for improvement

Automation and E-Commerce

  • Automation: making a system operate automatically
  • E-commerce: online business model for buying and selling
  • ATM: automated teller machine

Impacts of ICT on People and Society

  • Positive impacts: access to information, education, learning, and new job opportunities
  • Negative impacts: job loss, reduced personal interaction, and issues with physical activity (sedentary lifestyle).

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Et Reviewer Past Paper (2nd Quarter) PDF

Description

Explore the various aspects of multimedia and ICTs, including types, uses, and their role in education and business communication. This quiz will cover linear and non-linear multimedia, as well as the impact of virtual reality. Learn how multimedia enhances user engagement and provides innovative educational experiences.

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