MS/OR and the Computer

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10 Questions

What is one common pitfall that MS/OR specialists might fall into?

Neglecting to integrate judgment and intuition with the models they build

Why do many 'real world' problems not have MS/OR solutions?

Due to the limitations of MS/OR models

What is a key characteristic of a good MS/OR solution?

Being behaviorally appropriate

Why do managers need to be counseled on the limitations of MS/OR models?

To ensure they understand the need for integrating judgment and intuition

Which method involves creating a sequence of interdependent activities?

Network Scheduling

What is one characteristic of a reliable MS/OR solution?

It is economically viable

Which method is commonly used to handle uncertainty in decision-making processes?

Forecasting

What role does judgment play in the effective use of MS/OR models?

It needs to be combined with the models for effective decision-making

Why is it important for managers to understand the limitations of MS/OR models?

To emphasize the need for judgment and intuition in decision-making

Which type of problems might not have a suitable MS/OR solution?

Real-world problems that lack clear-cut solutions

Study Notes

MS/OR and the Computer

  • Organizations have turned to computers to provide data due to the complexity and scope of managerial decision-making, as the benefits/cost ratio of using computers is overwhelmingly in favor.
  • Manual methods are no longer viable for providing data.

Decision Support System (DSS)

  • A DSS is a computer-based information system designed to support decision-making processes within an organization.
  • The primary purpose of a DSS is to provide relevant information and analytical tools to help decision-makers make more informed and effective decisions.
  • Characteristics of a DSS:
    • Quick access to information for decision-making
    • Integration of MS/OR models with computer tools
    • Flexible databases for versatile information storage
    • Assistance in addressing unstructured problems not fully solvable by individual models or information systems reports
    • Enhances the impact of management decisions by extending managerial capabilities
    • Allows incorporation of intuition and judgment at all decision-making stages

Role of Human and Computer

  • Human decision makers:
    • Have creative powers
    • Can learn from experiences
    • Can see the overall complex problem
    • Have an enormous memory
    • Have flexibility
  • Computers:
    • Can follow rules
    • Are not always accurate
    • Can be programmed to follow rules
    • Have enormous memory
    • Never forget
    • Have flexibility

Classification of Management Information Systems

  • Classification by processing method:
    • Batch Processing
    • Real-Time Processing
    • Online Processing
    • Timesharing
    • Distributed Data Processing
  • Classification by type of output provided:
    • Management Information System that generates reports
    • Management Information System that answers "what-if" kind of questions asked by management

Opportunities and Shortcomings of the Quantitative Approach

  • Shortcomings:
    • MS/OR specialists may forget to counsel managers on the limitations of the models they build
    • Managers may forget to include an important constraint or assign an incorrect value to a constraint
    • Many MS/OR solutions are difficult to explain to managers
    • Some "real-world" problems do not have an MS/OR solution

Good MS/OR Solution

  • A good MS/OR solution should:
    • Be technically appropriate
    • Be reliable
    • Be economically viable
    • Be behaviorally appropriate

Quantitative Methods to be Discussed

  • Probability Concepts Review
  • Forecasting
  • Decision Theory
  • Inventory Models
  • Linear Programming
  • Special-Purpose Algorithms
  • Integer Programming, The Branch And Bound Method
  • Dynamic Programming, Goal Programming
  • Heuristics
  • Simulation
  • Queuing Theory
  • Network Scheduling
  • Markov Analysis
  • A Look Ahead

Explore the integration of Management Science (MS) and Operations Research (OR) with computer technology for effective decision-making in organizations. Learn about Decision Support Systems (DSS) and how they enhance managerial decision-making processes through computer-based information systems.

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