Market Structures MCQ 2 (imperfect competition)
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Questions and Answers

What is a characteristic of monopsonistic competition in terms of the number of buyers?

  • There is only one buyer who determines the price
  • There are many buyers, but each buyer has significant influence over price
  • There are many buyers, and no individual buyer can influence price (correct)
  • There are a few large buyers who can influence price
  • What is a result of supernormal profits in a monopsonistic market?

  • New sellers are attracted to the market (correct)
  • New sellers are deterred from entering the market
  • The demand curve becomes more inelastic
  • Existing firms will reduce their prices
  • What is the goal of firms in a monopsonistic market?

  • To increase their market share
  • To maximize their profits (correct)
  • To minimize their losses
  • To set the lowest price in the market
  • What distinguishes the products supplied by different sellers in a monopsonistic market?

    <p>They are similar but not identical</p> Signup and view all the answers

    What is the result of a firm successfully building brand loyalty and differentiating itself from rivals?

    <p>A steeper demand curve</p> Signup and view all the answers

    What is the primary goal of advertising and branding strategies?

    <p>To differentiate a firm's goods and services from those of competitors</p> Signup and view all the answers

    What is the consequence of a flatter demand curve for a firm?

    <p>The firm has less power over price</p> Signup and view all the answers

    What is a characteristic of a steep demand curve?

    <p>Demand is relatively inelastic</p> Signup and view all the answers

    What is the result of a firm's failure to differentiate itself from rivals?

    <p>A flatter demand curve</p> Signup and view all the answers

    What is a benefit to consumers in a monopsonistic market?

    <p>A wider variety of goods and services</p> Signup and view all the answers

    What is a disadvantage of monopsonistic competition?

    <p>Prices are higher and output is lower than in a perfectly competitive market</p> Signup and view all the answers

    Why do firms in a monopsonistic market have an incentive to innovate and differentiate their products?

    <p>To attract more consumers and increase market share</p> Signup and view all the answers

    What is a characteristic of firms in a monopsonistic market?

    <p>They have excess capacity</p> Signup and view all the answers

    What is a result of monopsonistic competition?

    <p>Higher prices and lower output</p> Signup and view all the answers

    Does product differentiation exist in a monopolistic market?

    <p>yes</p> Signup and view all the answers

    Are their barriers to entry in an imperfect competition market?

    <p>no</p> Signup and view all the answers

    Study Notes

    Monopolistic Competition

    • No barriers to entry/exit for suppliers, allowing free market participation.
    • Many buyers with no individual influence on price, ensuring a fair market.
    • Multiple independent sellers set their own prices, subject to the Law of Demand.
    • Price elasticity of demand is high due to close substitutes available in the market.
    • Knowledge of profits is widespread among sellers, attracting new entrants in case of supernormal profits.
    • Firms strive to maximize profits, driving business decisions.
    • Product differentiation exists, with similar but non-identical products supplied by different sellers.
    • Close substitutes are available, further intensifying market competition.

    Demand Curve

    • A steep demand curve (AR) occurs when a firm has successfully built brand loyalty and differentiated itself from rivals, resulting in loyal customers being less price sensitive.
    • Steep demand curve means demand is relatively inelastic, giving the firm more power over price.

    Factors Influencing Demand Curve

    • A firm's ability to build brand loyalty affects the demand curve's steepness.
    • Differentiation from rivals also influences the demand curve's steepness.

    Flatter Demand Curve

    • A flatter demand curve (AR) occurs when a firm has been less successful at building brand loyalty and differentiating itself from rivals.
    • Flatter demand curve means demand is relatively elastic, giving the firm less power over price.

    Advertising and Differentiation

    • Firms use various strategies to differentiate their goods/services from competitors, including:
      • Branding
      • Competitive advertising
      • Distinctive packaging
      • Product quality
      • Product innovation
      • Loyalty cards
      • Customer service
    • Brand loyalty is the tendency of customers to continue buying a certain brand of a good rather than competing brands.

    Advantages of Monopolistic Competition

    • In a monopolistically competitive market, consumers have a wide choice of firms providing goods and services, such as numerous hairdressers.
    • The market offers a wide variety of goods and services due to firms' incentives to innovate and differentiate themselves from others through creativity.

    Disadvantages of Monopolistic Competition

    • Individual firms do not produce at the minimum point on the Average Cost (AC) curve in the long run, resulting in inefficiency and wastefulness of resources due to excess capacity.
    • Compared to a perfectly competitive market, prices are higher and output is lower in a monopolistically competitive market.

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    Description

    Understand the characteristics and features of monpolistic competition, a market structure where many firms compete with each other, setting their own prices and quantities.

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