Module 9: Improving Decision Making
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Questions and Answers

The first stage in the decision-making process is Design.

False

Quality decisions should reflect a full consideration of the facts and circumstances.

True

High-velocity automated decision-making does not require predefined ranges of acceptable solutions.

False

Repetitive and routine decisions are classified as structured decisions.

<p>True</p> Signup and view all the answers

Speed in decision-making refers to the efficiency with respect to time and resources.

<p>True</p> Signup and view all the answers

Improving numerous small decisions can significantly benefit a business.

<p>True</p> Signup and view all the answers

Structured decisions are characterized by a defined procedure and are treated as new each time.

<p>False</p> Signup and view all the answers

When a solution fails, one should always restart from the Choice stage.

<p>False</p> Signup and view all the answers

Semi-structured decisions have clear-cut answers provided by accepted procedures.

<p>True</p> Signup and view all the answers

The CEO of Rubber Ducky Inc.'s decision to enter the market for Rubber Swans is an unstructured decision.

<p>False</p> Signup and view all the answers

Coherence in decision-making means the decision can be easily explained to others.

<p>True</p> Signup and view all the answers

Unstructured decisions require the decision maker to apply judgment and are often novel.

<p>True</p> Signup and view all the answers

The value of a single improved decision always outweighs the value of improving multiple small decisions.

<p>False</p> Signup and view all the answers

The decision-making process includes several stages that help guide decision makers.

<p>True</p> Signup and view all the answers

All decisions made in a firm are of equal importance and value.

<p>False</p> Signup and view all the answers

Identifying competitive bids requires a decision from senior management and occurs infrequently.

<p>True</p> Signup and view all the answers

Study Notes

Module 9: Improving Decision Making

  • Module 9 is about improving decision-making.
  • Key topics include different types of decisions, the decision-making process, and considerations for quality decisions.
  • The value of improved decision-making can be quantified and added up for the business.

Business Value of Improved Decision Making

  • The value of improved decision-making can be measured at all levels of an organization (a firm).
  • Although value of improving an individual decision may be small, improving numerous decisions across the organization adds up to the overall value for the business.

Example: Business Value of Enhanced Decision Making

  • These examples show how various business decisions have financial impact on a firm:
    • Allocating support to most valuable customers: Financial impact - $1,200,000
    • Predicting call center daily demand Financial Impact - $600,000
    • Deciding parts inventory level daily Financial Impact - $1,825,000
    • Identifying competitive bids Financial Impact - $2,000,000
    • Scheduling production to fill orders Financial Impact - $1,500,000

Types of Decisions

  • Structured decisions: Repetitive and routine, follow a definite procedure. They don't need to be treated as new.
  • Semi-structured decisions: Only part of the problem has a clear-cut answer from accepted procedures.
  • Unstructured decisions: Decision-makers must use judgments to solve problems; these are novel, important, non-routine. There is no well-understood or agreed-upon procedure for these kinds of decisions.

Information Requirements of Key Decision-Making Groups in a Firm

  • A pyramid structure demonstrates how different levels of management (senior, middle, and operational management) have different information needs for their respective decisions:
    • Senior management: Unstructured decisions (e.g., deciding market entry/exit strategies).
    • Middle management: Semi-structured decisions (e.g., developing departmental budgets).
    • Operational management: Structured decisions (e.g., restocking inventory).
  • Individual employees and teams make structured decisions.

The Decision-Making Process Stages

  • Intelligence: Discovering, identifying, and understanding problems in the organization
  • Design: Identifying and exploring various solutions
  • Choice: Choosing among solution alternatives
  • Implementation: Making the chosen solution work, and monitoring its effectiveness.
  • Stages can be repeated as the solution is evaluated.

High-Velocity Automated Decision Making

  • Humans are not involved in the decision-making process.
  • Computer algorithms make the decisions.
  • There are predefined ranges for accepted solutions, which speeds up the process.
  • Decisions made faster than managers can monitor and control (e.g., Google search).

Quality of Decisions and Decision Making

  • Accuracy: Decisions reflect reality.
  • Comprehensiveness: Decisions fully consider all facts and circumstances.
  • Fairness: Decisions reflect concerns of affected parties.
  • Speed (efficiency): Decisions efficiently use time and resources.
  • Coherence: Decisions are rational, understandable, and can be explained to others.
  • Due process: Decisions are made following a known process, allowing appeals to higher authorities.

Learning Objectives Covered

  • Describe different types of decisions
  • Explain the decision-making process
  • Describe considerations for making quality decisions

Quick Review - True or False

  • Repetitive and routine decisions are semi-structured.

  • Entering a new market is a structured decision.

  • Implementing a decision is not necessarily the last stage of the process.

  • If a decision fails, one can revisit earlier steps to make changes.

  • In High-Velocity Automated decision making, the range of acceptable solutions is not necessarily random.

  • Google search uses High-Velocity Automated Decision Making.

  • Accuracy is a key element in high-quality decision-making. Accuracy means decisions reflect a rational process that can be explained to others.

  • Fairness is another key component in high-quality decisions, reflecting the interests of affected parties.

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Description

This quiz focuses on Module 9, which emphasizes enhancing decision-making skills within organizations. It covers the types of decisions, the decision-making process, and how quality decisions can add significant value to a business. Explore various examples that demonstrate the financial impact of improved decision-making.

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