Modern Marketing Concepts
27 Questions
0 Views

Choose a study mode

Play Quiz
Study Flashcards
Spaced Repetition
Chat to lesson

Podcast

Play an AI-generated podcast conversation about this lesson

Questions and Answers

What is the primary goal of marketing activities?

  • To satisfy the desires of customers (correct)
  • To maximize profits
  • To reduce production costs
  • To increase market share
  • What is the core concept of marketing in the Islamic system?

  • Increasing market share through competition
  • Maximizing profits and reducing costs
  • Studying market needs and desires (correct)
  • Promoting products through advertising
  • According to the Islamic system, what is the marketing mix composed of?

  • Product, price, promotion, and distribution (correct)
  • Product, price, promotion, and production
  • Product, promotion, distribution, and sales
  • Price, promotion, distribution, and supply
  • What is the primary focus of marketing activities in the Islamic system?

    <p>Understanding consumer needs and desires</p> Signup and view all the answers

    What is the ultimate goal of marketing activities in the Islamic system?

    <p>To satisfy consumer needs and desires while making a profit</p> Signup and view all the answers

    What is the criteria for marketing activities in the Islamic system?

    <p>Islamic law and principles</p> Signup and view all the answers

    What is the ultimate goal of marketing?

    <p>To satisfy the desires of both parties</p> Signup and view all the answers

    What is involved in the marketing process?

    <p>Planning, setting principles, pricing, advertising, and distributing</p> Signup and view all the answers

    Who are the two parties involved in the marketing process?

    <p>The individual and the company</p> Signup and view all the answers

    What type of transactions are facilitated by marketing?

    <p>Commercial transactions</p> Signup and view all the answers

    What is being marketed according to the definition?

    <p>Ideas, goods, and services</p> Signup and view all the answers

    What type of services are mentioned?

    <p>Aviation, hotels, and banking</p> Signup and view all the answers

    What is an example of an experience mentioned in the text?

    <p>Going to a cinema</p> Signup and view all the answers

    Which of the following professionals are mentioned in the text?

    <p>Writers and lawyers</p> Signup and view all the answers

    What is another term for 'الريا ة' mentioned in the text?

    <p>Sports players</p> Signup and view all the answers

    What is the category that includes 'الرؤساء' mentioned in the text?

    <p>Persons</p> Signup and view all the answers

    What is the main concept of marketing in the past?

    <p>Group of activities that lead to the creation of spatial and temporal value</p> Signup and view all the answers

    What is the primary goal of marketing activities?

    <p>To create a spatial and temporal benefit</p> Signup and view all the answers

    What is the main objective of marketing in the modern era?

    <p>To understand the needs of the target audience</p> Signup and view all the answers

    What is the relationship between marketing and the organization?

    <p>Marketing is a part of the organization's overall goal</p> Signup and view all the answers

    What is the primary focus of marketing activities?

    <p>The customer's needs and wants</p> Signup and view all the answers

    What is the ultimate goal of marketing activities?

    <p>To create a mutually beneficial exchange</p> Signup and view all the answers

    What is the main focus of marketing activities?

    <p>The needs of the last consumer</p> Signup and view all the answers

    What is the approach of an organization in sales activity?

    <p>Produce a commodity and then think about how to sell it</p> Signup and view all the answers

    What is the ultimate goal of sales activity?

    <p>To achieve financial profit</p> Signup and view all the answers

    What do marketing activities prioritize?

    <p>The needs of the last consumer</p> Signup and view all the answers

    What is the difference between marketing and sales activities?

    <p>Marketing focuses on consumer needs, while sales focuses on product sales</p> Signup and view all the answers

    More Like This

    Marketing Concepts and Consumer Behavior
    40 questions
    Marketing Concepts and Consumer Behavior
    32 questions
    Marketing Concepts Quiz
    48 questions

    Marketing Concepts Quiz

    ComfyHeliotrope9627 avatar
    ComfyHeliotrope9627
    Use Quizgecko on...
    Browser
    Browser