Mobile App UI Design & 90s Aesthetics

• Mobile design requires convenient, user-centric, and innovative features, not just stylish looks.
• Staying updated with current app design trends and best practices is crucial for relevance in style and UX.

Creative Mobile App UI Design

• Emojis are increasingly used in app UI design as universal symbols that are easily recognizable.
• Emojis make app design understandable without extensive UX texts, enabling quick and easy navigation.
• They bring friendliness and lightness, communicating that the brand is easy to deal with.
• It's important to consider the app's purpose and target audience when using emojis, avoiding overuse to maintain design uniqueness.
• Apple's Memoji allows for customizable characters, introducing recognizable design elements adaptable to the product.
• A brand's mascot or ambassador can be used as a Memoji across the interface to further communicate the brand.

Comeback of the 90s Aesthetics

• Unlike the minimalist UI design, the 90s aesthetics is making a comeback now which allows for funkier designs.
• The trends include vivid colors, bold fonts, visible shadows, pixelated typography and pictures, and Memphis style.
• Nostalgia is a powerful way to evoke positive emotions, whether users directly experienced the 90s or recognize the style from popular culture.
• Visual trends are cyclical; the early 2000s style might be the next reboot trend.

Animation

• Animation remains a top app design trend, effectively catching the user's eye.
• Animation options are limitless, from microinteractions to full-scope illustrations.
• Typography can be animated; unusual illustrations can enhance onboarding screens; navigation can be simplified.
• 3D design animation, including claymorphism, is a significant trend in 2023 for its unusual look.
• Claymorphism combines clay's physicality with digital interactivity, offering tactile interaction and evoking playfulness.
• Tactile feedback in claymorphism enhances user experience and engagement.
• The adoption of 5G supports more complex animation ideas without worrying about slow internet speeds.

Brutalism

• Brutalism is a new app design trend that brings edginess to design.
• Key characteristics include a black and white color palette, bold typography, and many photos.
• Inspired by the 1950s architectural style, brutalist UI design might not be as "clean" as other styles, with harder-to-read fonts, clustered typography, and sharp edges.
• It may not suit every project but can be effective if the target audience appreciates the artsy approach.
• Brutalist UI is well-suited for music players.

Big and Bold Typography

• Unlike the minimalistic and standardized design, unusual fonts give designs a refreshing look and grab user attention.
• Combining different fonts and using bold typography can make a design stand out, readability and responsiveness should be ensured.

Microinteractions

• Microinteractions are a key UX design trend, becoming essential for digital design.
• Microinteractions are small interactions within a larger interface, such as button animations or notification sounds.
• Microinteractions aim to make the user experience feel more natural and interactive, and they add delight and personality.
• By using visual cues like icons or animations on hover states, microinteractions provide responsive and intuitive feedback.
• These interactions smooth the user journey, simplify navigation, and add friendliness.
• It's important not to overwhelm users with too many microinteractions.

Social Media Elements

• Social media elements, like stories and comments, are being integrated into various apps.
• Users can scroll through useful posts and share experiences in the comment section within apps like health trackers or shopping solutions.
• Stories, which can update, share announcements, or demonstrate products in stock, are no longer exclusive to social media.

Face ID and Touch ID

• Convenient design is key.
• Face and Touch ID simplify user experience by sparing users from entering a password and adding extra security.
• Password entry on mobile devices may soon become obsolete because of Face ID and Touch ID.
• These technologies are considered best UI and UX designs for 2023.

VR/AR

• Virtual and augmented realities are expanding and expected to become significant UX design trends in 2023.
• Apple's potential VR/AR headset may drive this trend and cause this tech to be more mainstream.
• Augmented reality can be applied without extra hardware, allowing users to visualize clothes or furniture in their own space.
• It also offers gaming possibilities.

Artificial Intelligence

• Artificial intelligence is applicable in customer support chatbots and AI-based product suggestions.
• It creates personalized experiences, winning users' hearts with tailored content.
• Many UI/UX trends become best practices which adopting these early on can help attract user attention.

Mobile design requires user-centric and innovative features. Emojis are increasingly used in app UI design as universal symbols. The 90s aesthetics are making a comeback.