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Midterm Exam 1: IT364 Entrepreneurship & Innovation

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30 Questions

What should a company consider when selecting advertising media?

Trading area size, customer characteristics

What is a natural part of the creative process?

Failure

Which structure features elements of both a partnership and a corporation?

Limited liability company (LLC)

Which area should a business plan presentation cover?

The problem your product or service solves

What distinction is made only for federal income tax purposes?

S corporation

What does an entrepreneur draw up to fulfill a company's mission?

Vision

What method is used for determining the value of a business by using the price/earnings ratios of similar businesses?

Earnings approach

Which terms correctly complete the following statement: '______ is thinking new things, and ______ is doing new things.'?

Innovation, Creativity

What category of business refers to a business that employs less than 100 people?

Small business

Which of the following is NOT a benefit of owning a small business?

Opportunity to be more stressed

Which form of business ownership is designed for a business owned and managed by one individual?

Sole proprietorship

What does 'Intellectual capital' refer to in business terms?

Intellectual capital

What legal structure allows co-owners to share a business's assets, liabilities, and profits based on an established agreement?

Partnership

What does UPA stand for in the context of business entities?

Uniform Partnership Act

Which type of competitors offer some of the same products and services as the business?

Direct competitors

What is a corporation called when it conducts business in the state where it is incorporated?

Domestic corporation

Which of the following methods are used for preparing an advertising budget?

Affordable, competitor matching, percentage of sales, objective-and-task

What factors are considered when determining the right price for a product or service?

Cost structure, market assessment, desired image

What is a key characteristic of pure franchising?

Complete business system provided

What is one potential drawback of owning a small business related to income?

Guaranteed monthly salary

In pure franchising, what aspect can the franchiser impose rules on?

Store style

What contributes to the lower quality of life when owning a small business according to the text?

Lower pay at the beginning

Which drawback of owning a small business is related to being liable for all debts and losses?

Risk of losing invested capital

What potential issue might lead to discouragement in a small business owner?

Motivation loss midway

What is one goal of the seller in negotiating a deal for selling a business?

Avoid unreasonable contract terms that might limit future opportunities

In the context provided, who are referred to as scalable entrepreneurs?

Entrepreneurs who create multiple companies simultaneously

What type of franchising involves only using the brand name without restrictions on store management or advertising?

Trade-name franchising

In product distribution franchising, what rights are granted to the franchisee?

Rights to promote and sell franchiser's products

Which of the following is not a characteristic of trade-name franchising?

Franchisee gets support regarding business system

What distinguishes serial entrepreneurs based on the text provided?

They create and run multiple businesses concurrently

Test your knowledge of entrepreneurship and innovation with this midterm exam quiz, featuring multiple choice questions related to business structures, partnership agreements, and the Uniform Partnership Act.

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