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Questions and Answers
What is the first step in menu planning?
What is the first step in menu planning?
- Analyze the market (correct)
- Know the potential market
- Identify the target market
- Segment the market by income
What is one way to segment the market according to the text?
What is one way to segment the market according to the text?
- By income (correct)
- By age
- By location
- By gender
Who are among the target patrons?
Who are among the target patrons?
- Students
- Middle class employees
- Executives/managers (correct)
- Factory workers
What is the purpose of market analysis in menu planning?
What is the purpose of market analysis in menu planning?
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What should be considered when determining the potential market?
What should be considered when determining the potential market?
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