Podcast
Questions and Answers
What is the definition of culture according to Tylor (1871)?
What is the definition of culture according to Tylor (1871)?
- A complex whole including knowledge, beliefs, arts, morals, law, customs, and other acquired capabilities and habits (correct)
- A simple set of beliefs and customs passed down through generations
- A system of laws and regulations governing a society
- A collection of arts, literature, and customs unique to a society
What is the primary role of global media systems?
What is the primary role of global media systems?
- To enforce cultural boundaries and limit exposure to new ideas
- To preserve traditional values and resist globalization
- To promote isolationism and restrict global communication
- To enculturate and serve as a bridge across the world (correct)
What is the defining characteristic of mass media?
What is the defining characteristic of mass media?
- Exclusively using digital platforms for content delivery
- Focusing on niche audiences with specialized content
- Proliferating messages and reaching a wider audience simultaneously (correct)
- Conveying messages through written and visual content
Which medium conveys information through the sense of sight?
Which medium conveys information through the sense of sight?
What is the most convenient and practical means of media according to the text?
What is the most convenient and practical means of media according to the text?