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Questions and Answers
What are media codes?
What are media codes?
Media codes refer to the conventions and techniques used in media production to convey meaning and communicate messages to audiences.
What are technical codes in media?
What are technical codes in media?
Technical codes refer to the specific techniques and conventions used in the production of media texts that help convey meaning and shape the audience's understanding of the content. This includes camera techniques, lighting, editing, sound, and special effects.
What are symbolic codes in media?
What are symbolic codes in media?
Symbolic codes refer to the signs, symbols, and cultural meanings embedded within media texts that convey deeper messages and themes. This includes color, facial expressions, themes, setting, and location.
What are written codes in media?
What are written codes in media?
What is a media text?
What is a media text?
What is the audience in media?
What is the audience in media?
What does TAP Questioning Framework stand for?
What does TAP Questioning Framework stand for?
What does it mean to be overrated?
What does it mean to be overrated?
What is critical viewing?
What is critical viewing?
What is a virtual self?
What is a virtual self?
What is the digital divide?
What is the digital divide?
What is netiquette?
What is netiquette?
What is cyberbullying?
What is cyberbullying?
What is copyright infringement?
What is copyright infringement?
What is internet addiction?
What is internet addiction?
What is hacking?
What is hacking?
What is identity theft?
What is identity theft?
What are internet predators?
What are internet predators?
What is malicious software?
What is malicious software?
What does Republic Act 8293 protect?
What does Republic Act 8293 protect?
What is the purpose of The Anti-Camcording Act of 2010?
What is the purpose of The Anti-Camcording Act of 2010?
What is the Movie and Television Review and Classification Board (MTRCB)?
What is the Movie and Television Review and Classification Board (MTRCB)?
What is the Intellectual Property Office of the Philippines (IPOPHL)?
What is the Intellectual Property Office of the Philippines (IPOPHL)?
What is the Optical Media Board's purpose (OMB)?
What is the Optical Media Board's purpose (OMB)?
What does the patent allow?
What does the patent allow?
Flashcards
Media Codes
Media Codes
Conventions and techniques in media production used to convey meaning.
Technical Codes
Technical Codes
Techniques and conventions in media texts shaping understanding, like camera angles and lighting.
Symbolic Codes
Symbolic Codes
Signs, symbols, and cultural meanings that convey deeper messages and themes in media.
Written Codes
Written Codes
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Media Text
Media Text
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Audience
Audience
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TAP Questioning Framework
TAP Questioning Framework
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Virtual Self
Virtual Self
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Digital Divide
Digital Divide
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Netiquette
Netiquette
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Study Notes
Media Codes
- Conventions & techniques in media production used to convey meaning and messages to audiences.
- Acts as building blocks of media texts, shaping how a message is presented and interpreted.
Kinds of Codes in Media
- Technical Codes: Techniques used in media texts to convey meaning, including camera techniques, lighting, editing, sound, and special effects.
- Symbolic Codes: Signs, symbols, and cultural meanings embedded in media texts such as color, facial expressions, themes, setting, and location.
- Written Codes: Textual elements within media that convey meaning through language such as dialogues, captions, subtitles, titles, and credits.
Text, Audience, Purpose (TAP) Framework
- TAP stands for Text, Audience, and Purpose.
- Users consider three aspects of any media text for a comprehensive understanding of its content/context.
Social Media
- Seen as a more democratic venue for everyone to have a voice
Overrated vs Underrated
- Being overrated allows greater opportunities/recognition but being underrated may lead to true potential being overlooked.
Critical Viewing
- Understanding a text in its entirety, with both strengths and weaknesses.
Virtual Self
- Identity and persona individuals create in online environments such as social media.
Digital Divide
- The gap between those with access to digital technologies/internet and those without.
Netiquette
- Informal rules and guidelines governing acceptable behavior and communication in online environments.
Cyberbullying
- Aggressive online behavior, made easier and faster through digital technology.
Copyright Infringement
- Unauthorized use, reproduction, distribution, or display of copyrighted material without permission.
Internet Addiction
- Dependency on computer use or internet can damage mental and physical health.
Hacking
- Stealing and accessing private information of organizations.
Identity Theft
- Stealing important information by accessing online accounts.
Internet Predators
- Individuals luring children/teenagers online for sexual acts or relationships.
Malicious Software
- Software known as malware, is created to invade and destroy computer systems
Philippine Government Measures
- Actions to protect citizen rights to information access and intellectual property protection.
Freedom of Information Bill (FOI)
- Provides access to public records and information.
Copyright Law
- Republic Act 8293 protects intellectual ownership of original tangible material with a known creator.
Anti-Camcording Act of 2010
- Criminalizes video recording of films in theaters.
Movie and Television Review and Classification Board (MTRCB)
- Philippine government agency for regulation and classification of films/television programs.
Intellectual Property Office of the Philippines (IPOPHL)
- Manages intellectual propety proteccctions granting copyright protection for original creations.
Optical Media Board (OMB)
- Roots out and eliminates pirating and sale of materials like CDs and DVDs.
Patent
- This provision "allows to exclude others from making, using, or selling the product of his invention” during the patent's life span.
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