Media and Information Technology Quiz

Media and Information Technology

• Media and information technology encompasses the various tools and techniques used to create, share, and consume information.
• This includes various formats of text, visuals, and other media.

Text Information and Media

• Text is a simple, flexible format for conveying ideas in handwritten, printed, or displayed formats.
• Text, comprising human-readable sequences of characters, forms the basis of intelligible words.
• Text is a powerful medium in disseminating information, providing direction, and suggesting ideas.
• It's a common medium for presenting information, used to communicate concepts, and exists in various formal or informal contexts.

Formal Text-Based Materials

• Formal text-based materials are created and distributed by established institutions like publishing companies and news agencies .
• These materials undergo a rigorous editing and evaluation process, often governed by state censorship.

Informal Text-Based Materials

• These materials originate from personal opinions and views about issues, processes, and other aspects.
• They commonly appear on personal blogs, social media platforms, and online forums.

Hyperlink vs. Hypertext

• Information is not available on this topic

Typeface

• Typeface, also called font, refers to the digital style or representation of a document.
• It encompasses alphabets, numbers, punctuation marks, symbols, and other special characters, dictating a text's appearance.

Types of Typefaces

• Serif: Used for body text in books, newspapers, and magazines, often appearing classic or elegant.
• Sans Serif: Designed for clarity and direct meaning, used for road signs, building directories, and food package nutrition facts, giving a modern aesthetic.
• Slab Serif: Features a solid and heavy appearance, often used in large advertising signs and billboards.
• Script: Featuring a brush-like style, used sparingly and usually in wedding invitations or formal events, drawing significant attention.
• Decorative: Used for diverse emotional contexts like celebration, fear, or horror, and for themes such as circus, summer, etc.

Design Principles and Elements

• Design is not simply arranging visuals but about choosing combinations that make the content visually pleasing.
• Emphasis: Highlighting critical parts of the content.
• Appropriateness: Ensuring the content is suitable for its audience and purpose.
• Proximity: Arranging elements to display closeness logically.
• Alignment: Positioning text elements in the page (left, justified, center, etc.)
• Organization: Consciously arranging all elements logically, maintaining connections amidst separation.
• Repetition: Using consistent elements or typefaces in the design.
• Contrast: Creating visual interest by making elements different to each other.

Common File Formats

• TXT (text): Unformatted text, often used as a simple text document format.
• DOC (document): A native format for documents created with MS Word.
• RTF (Rich Text Format): A universal format for exchanging documents across platforms.
• PDF (Portable Document Format): A cross-platform format supporting graphics for publishing documents.
• PS (PostScript): A page description language widely used for desktop publishing.

Visual Media and Information

• Visual media encompass materials and applications like programs used by teachers and students to produce, analyze and assess information using images.
• Types of visual media include photography, videos, screenshots, infographics, charts, comic strips, cartoons, memes, and visual notes.
• Purpose of visual information is to grab attention, create meaning, and aid information retention.

Common Visual Media Formats

• GIF (Graphics Interchange Format): Web graphics, animation, or clip art, possibly the least preferred web graphic format for its speed.
• JPEG (Joint Photographic Experts Group): A web-friendly image format for online use, with size-quality tradeoffs.
• TIFF (Tagged Image File Format): Primarily used for print graphics with high pixel-intensity.
• PNG (Portable Network Graphics): Great for web graphics, maintaining quality with optional transparency.
• BMP (Bitmap): Supports color, is large and uncompressed but used for quality print graphics.

Analysis in Visual Information and Media

• Key questions for analyzing visual media include the purpose, message, target audience, influencing factors, contents, design elements, design principles, format/medium, and distribution method.