Measurement in Quantitative Research
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Questions and Answers

Which of the following best defines measurement?

  • The process of describing some property of a phenomenon of interest.
  • The process of assigning numbers or scores to attributes of people or objects. (correct)
  • The process of defining concepts and variables.
  • The process of assigning numbers to levels of a concept.
  • What is a conceptual definition?

  • A careful definition of the concept to be measured. (correct)
  • The process of assigning numbers to different levels of a concept.
  • A generalized idea about a class of objects, attributes, occurrences, or processes.
  • A concept that is measured with multiple variables.
  • What is an operational definition?

  • A concept that is measured with multiple variables.
  • The process of assigning numbers to different levels of a concept.
  • A generalized idea about a class of objects, attributes, occurrences, or processes.
  • A clear definition of how to measure a concept. (correct)
  • What is a construct?

    <p>A concept that is measured with multiple variables.</p> Signup and view all the answers

    Which of the following best describes a concept?

    <p>A mental image that summarizes a set of similar observations, feelings, or ideas</p> Signup and view all the answers

    What is required for precise measurement?

    <p>A conceptual definition, an operational definition, and assignment rules.</p> Signup and view all the answers

    What is the difference between an abstract level and an empirical level in research?

    <p>Abstract level deals with concepts, while empirical level deals with variables</p> Signup and view all the answers

    What is the difference between sales person job performance at the abstract level and the empirical level?

    <p>At the abstract level, job performance is a concept, while at the empirical level, job performance is measured by variables such as number of sales calls, number of sales, and dollar value of sales</p> Signup and view all the answers

    What is a latent construct?

    <p>A concept that is not directly observable or measurable, but can be estimated through proxy measures</p> Signup and view all the answers

    What is the relationship between age and reward preference?

    <p>Older workers prefer different rewards than younger workers</p> Signup and view all the answers

    Study Notes

    Measurement

    • Measurement refers to the process of quantifying characteristics or attributes of an object or phenomenon, often using a set scale.

    Conceptual Definition

    • A conceptual definition provides a theoretical meaning of a concept, outlining its key characteristics and how it fits within a broader context.

    Operational Definition

    • An operational definition specifies the procedures or methods used to measure a concept, detailing the steps taken to translate abstract ideas into measurable factors.

    Construct

    • A construct is an abstract concept or idea that is specifically formulated for research purposes, often encompassing behavior, traits, or characteristics that cannot be directly observed.

    Concept

    • A concept is an idea or mental representation of a class of objects or events, serving as a building block for theories and understanding in a particular domain.

    Precise Measurement Requirements

    • Precise measurement demands clear definitions of concepts, consistency in measurement techniques, validity, and reliability to ensure that data accurately reflects what is intended to be measured.

    Abstract Level vs. Empirical Level

    • The abstract level refers to theoretical frameworks and conceptual models that define relationships and constructs; the empirical level involves measurable and observable data that can be collected and analyzed.

    Sales Person Job Performance Levels

    • At the abstract level, salesperson job performance may be defined by concepts like customer satisfaction or sales skills; at the empirical level, it is quantifiable through metrics such as sales numbers or client feedback.

    Latent Construct

    • A latent construct is a hidden or unobservable variable that is inferred from other variables, often used in psychological and social research to explain underlying patterns or behaviors.

    Age and Reward Preference Relationship

    • Research typically indicates a correlation between age and reward preference, suggesting that different age groups may prioritize various incentives based on their life experiences and motivational drives.

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    Description

    Test your knowledge on the nature of measurement in quantitative research with this quiz by Prof Dr Zahid Ali Chanar. Learn about the process of assigning numbers to attributes and the importance of reliable and valid measurement. Explore concepts like conceptual definition and precision in measurement.

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