Mass Communication Theory: A Chinese Perspective Quiz

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9 Questions

What interrupted higher education in mainland China for more than a decade?

Cultural Revolution

Who was Mao Zedong also known as?

Chairman Mao

When was the field of communication studies first introduced into Taiwan?

Mid-1950s

What is one of the major aspects of Chineseness in communication research that involves having face or losing face?

Interpersonal communication

Which country had the field of communication studies introduced into it in the early 1980s?

Mainland China

Which of the following is NOT listed as a distinctive approach to communication research in the mentioned places?

Sociological studies

Who founded the People's Republic of China?

Mao Zedong

Which approach to communication research focuses on Marxist and Maoist views?

'Marxist and Maoist' examination

'Harmonious, semantic meticulousness, bright side' are associated with which aspect of Chineseness in communication research?

'Interpersonal communication'

Study Notes

Introduction to Mass Communication Theory: A Chinese Perspective

  • The field of communication studies was introduced into Taiwan in the mid-1950s, Hong Kong in the mid-1960s, and mainland China in the early 1980s.

Mainland China

  • Higher education was disrupted for over a decade due to the Cultural Revolution.
  • Sociological studies were interrupted for more than 30 years.
  • The concept of "communication" as a field of academic interest is relatively recent in mainland China.

Mao Zedong

  • Also known as Chairman Mao.
  • He was a Chinese communist revolutionary and founder of the People's Republic of China (PRC).
  • He led the Chinese Communist Party from the establishment of the PRC in 1949 until his death in 1976.

Approaches to Communication Research

  • Traditional historical research focusing on the birth and development of communication.
  • Traditional attention to journalistic practices.
  • The "imported" empirical approach to communication and journalism.
  • Marxist and Maoist examination of communication problems and journalistic practices.

Aspects of Chineseness in Communication Research

Interpersonal Communication

  • Having face or losing face.
  • Harmonious relationships.
  • Semantic meticulousness.
  • Focusing on the bright side.

Communication and Change

  • (No additional information provided)

Persuasive Communication

  • (No additional information provided)

The Chinese Ideograph as a Unique Communication Medium

  • The Chinese ideograph is a unique communication medium.

Test your knowledge on the introduction of communication studies in Taiwan, Hong Kong, and mainland China. Learn about the impact of the Cultural Revolution and the development of communication as an academic field in China. Explore the historical context of communication studies in mainland China.

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