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Martha Matilda Harper & Franchising History
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Martha Matilda Harper & Franchising History

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Questions and Answers

What significant business move did Harper make in 1891?

  • She invented the reclining shampoo chair.
  • She began franchising the Harper Method Shops. (correct)
  • She published The Harper Method Textbook.
  • She opened the first Harper Shop.
  • What was the duration of the training courses for neophyte beauty operators?

  • Three months
  • One year
  • Six months (correct)
  • One month
  • Which countries had Harper Shops by the 1930s?

  • The United States, Canada, England, France, and Germany (correct)
  • Only France and Germany
  • Only the United States and Canada
  • Only England and Germany
  • What did Harper invent that is widely used in hair salons today?

    <p>Reclining shampoo chair and shampoo basin</p> Signup and view all the answers

    Who took over the management of Harper’s organization as she approached age 80?

    <p>Robert McBain, her husband</p> Signup and view all the answers

    Who is often credited with the early example of modern franchising?

    <p>Martha Matilda Harper</p> Signup and view all the answers

    What key product helped launch Martha Matilda Harper's career?

    <p>Moscano Tonique</p> Signup and view all the answers

    At what age did Martha Matilda Harper start working as a domestic servant?

    <p>7</p> Signup and view all the answers

    What unique services did Martha Matilda Harper offer in her salons?

    <p>Child care during appointments</p> Signup and view all the answers

    In which city did Martha Matilda Harper open her beauty salon?

    <p>Rochester</p> Signup and view all the answers

    What did Harper credit with healing her during her business struggles?

    <p>Christian Science</p> Signup and view all the answers

    What factor played a key role in the success of Harper's salons?

    <p>Her upscale clientele</p> Signup and view all the answers

    What was one of Harper's contributions to women's self-presentation?

    <p>Pioneering beauty salon franchises</p> Signup and view all the answers

    What was the primary focus of the training courses offered at Harper's training school?

    <p>Anatomy and beauty treatment techniques</p> Signup and view all the answers

    Which significant business model did Harper implement in 1891 to expand her company?

    <p>Franchising</p> Signup and view all the answers

    How long did the training courses last for experienced beauty operators at Harper's school?

    <p>Several weeks</p> Signup and view all the answers

    What innovative equipment is Harper credited with inventing for hair salons?

    <p>Reclining shampoo chair and shampoo basin</p> Signup and view all the answers

    What was one outcome of Harper's decision to train primarily women from modest backgrounds?

    <p>It encouraged social mobility among women</p> Signup and view all the answers

    What did Martha Matilda Harper emphasize in her beauty salons to enhance customer experience?

    <p>Facial, neck, and shoulder massages</p> Signup and view all the answers

    What was one of the main factors that contributed to the success of Harper's salons?

    <p>Child care during appointments</p> Signup and view all the answers

    Which innovation likely allowed franchises like Harper's to thrive in the 19th century?

    <p>Improvements in communication technology</p> Signup and view all the answers

    What unique business approach did Martha Matilda Harper adopt in her salons compared to traditional practices?

    <p>Establishing a chain of salons</p> Signup and view all the answers

    How did Martha Matilda Harper's upbringing influence her later success?

    <p>Her experiences with poverty motivated her work ethic.</p> Signup and view all the answers

    What was a significant factor in Martha Matilda Harper's approach toward her customers?

    <p>Accommodating working women's schedules</p> Signup and view all the answers

    Which belief system did Martha Matilda Harper credit for helping her through business challenges?

    <p>Christian Science</p> Signup and view all the answers

    What does the emergence of Harper Shops signify in the context of women's roles in business during the early twentieth century?

    <p>A shift towards female entrepreneurship and self-reliance</p> Signup and view all the answers

    What was a critical aspect of the training course structure for beauty operators at Harper's training school?

    <p>Courses could last six months for beginners.</p> Signup and view all the answers

    Which statement about Harper's business expansion is true?

    <p>Franchising of Harper Method Shops started in 1891.</p> Signup and view all the answers

    What was one of the notable differences between Harper's inventions and those of her contemporaries?

    <p>Her inventions are widely used but were not patented.</p> Signup and view all the answers

    What demographic primarily composed the franchisees of Harper's business during its expansion?

    <p>Women from modest backgrounds.</p> Signup and view all the answers

    How did Harper choose to distribute management responsibilities as she aged?

    <p>She increasingly handed over management to her husband.</p> Signup and view all the answers

    What innovative practice did Martha Matilda Harper introduce in her salons that distinguished them from traditional hair care methods?

    <p>Child care services during appointments</p> Signup and view all the answers

    How did Martha Matilda Harper's early life experiences influence her business model?

    <p>She recruited employees from modest backgrounds</p> Signup and view all the answers

    What aspect of her personal belief system did Martha Matilda Harper credit for helping her navigate business challenges?

    <p>Christian Science</p> Signup and view all the answers

    What key communication advancements in the 19th century were critical for the development of franchises like Harper's?

    <p>Telegraph and mail systems</p> Signup and view all the answers

    What major change in the beauty industry did Harper's salons signify for women during the early twentieth century?

    <p>Professional grooming became accessible</p> Signup and view all the answers

    Which of the following statements best describes Martha Matilda Harper's approach to customer service in her salons?

    <p>She offered individualized attention and unique services</p> Signup and view all the answers

    What product was pivotal in Martha Matilda Harper's career and helped her establish her first beauty salon?

    <p>Moscano Tonique</p> Signup and view all the answers

    What entrepreneurial milestone did Martha Matilda Harper achieve as she expanded her business?

    <p>First female city chamber of commerce member</p> Signup and view all the answers

    Study Notes

    Martha Matilda Harper & Harper Method Shops

    • Martha Matilda Harper (1857-1950) is credited with the first modern franchise model.
    • Harper started her career as a domestic servant and later moved to Rochester, NY.
    • In 1888, Harper opened her first beauty salon in Rochester, offering services beyond what was available at the time.
    • Harper Shops were one of the first franchises in the world, with most franchisees being women.
    • Harper franchisees were trained in Rochester, NY using a comprehensive training program.
    • By the 1930s the Harper Method Shops franchise expanded to 500 shops throughout the US, Canada, England, France, and Germany.
    • Harper invented the reclining shampoo chair and shampoo basin, which are commonplace in salons today.
    • Harper was a pioneer in the beauty industry and established a model for businesses to expand through franchising.

    Social and Technological Influences on Franchising

    • The expansion of Harper Method Shops would have been impossible without the communication advancements of the 19th century.
    • Harper’s success can be attributed to the changing social landscape for women in the early 20th century, particularly with regard to women’s self-presentation.
    • The rise of new business models like franchises, and the success of Harper's shops, reflected the shift in women’s roles and aspirations.
    • The use of mail-order catalogs and other forms of direct marketing played a significant role in the franchising model's growth.

    Martha Matilda Harper

    • Martha Matilda Harper (1857-1950) was a Canadian-American entrepreneur who founded the Harper Shops, a chain of hair salons.
    • Harper Shops were influential in the early 20th century for changing how women cared for their hair and navigated beauty standards.
    • Harper's business model was innovative and is considered to be one of the first examples of modern franchising.
    • She started her career in Rochester, New York where she used Moscano Tonique to style the hair of her wealthy employer.

    Harper's Early Career

    • Harper opened her first salon in 1888 with savings of $360.
    • Her salon was a novelty, as most women at the time either styled their own hair or had hairdressers visit them at home.
    • Harper's clientele was primarily upscale, and she employed women in her salons, many from the same backgrounds as her.
    • She became the first female member of Rochester's Chamber of Commerce, offering incentives like childcare and evening hours for working women.

    Harper's Method and The Harper Shops

    • Harper developed her own methods and trained operators for her salons.
    • The training included lessons in anatomy, scalp and hair treatments, and treatments for the face and neck.
    • Harper began franchising her Harper Method Shops in 1891.
    • Most franchisees were women from modest backgrounds, trained at the Harper Method School in Rochester, New York.
    • By the 1930s, there were over 500 Harper Shops in the US, Canada, England, France, and Germany.

    Harper's Innovations

    • Harper is credited with inventing the reclining shampoo chair and basin, which are now standard in most salons.
    • Harper did not patent these inventions, unlike Moscano Tonique.

    The Legacy of Harper Shops

    • In the 1930s, Harper handed over management of her business to her husband, Robert McBain.
    • McBain eventually sold the business, and the Harper Shops gradually faded out in the 2000s.

    Martha Matilda Harper & The Harper Method Shops

    • Martha Matilda Harper's Harper Method Shops are widely regarded as the first modern franchise system.
    • Harper, born in 1857, started her career as a domestic servant and later worked for a wealthy family in Rochester, New York.
    • Her salon, founded in 1888, was a novelty at the time as most women either cared for their own hair or employed hairdressers to visit them at home.
    • Harper’s salon catered to an upscale clientele and recruited employees from among Rochester's domestic workers.
    • She was the first female member of the city's chamber of commerce and offered unique incentives to customers, including childcare during appointments and evening hours to cater to working women.
    • After falling ill and finding healing through Christian Science, Harper incorporated facial, neck, and shoulder massages into her salon services.
    • In 1891, Harper introduced the franchising of Harper Method Shops, also known as Harperite shops.
    • Most Harperite franchisees were women, many from modest backgrounds, trained in Rochester and later, in two other locations, using Harper's comprehensive training methods.
    • Training courses lasted several weeks for experienced operators and six months for novices.
    • By the 1930s, approximately 500 Harper Shops were operating in the United States, Canada, England, France, and Germany.
    • Harper is credited with inventing the reclining shampoo chair and shampoo basin, commonly found in salons today, but she did not patent them.
    • She increasingly turned over management to her husband, Robert McBain, in the 1930s.
    • The business was eventually sold, and the Harper Shops faded away in the 2000s.

    Significance of Technological Advancements and Communication

    • Harper's success was significantly influenced by communication advancements of the 19th century, which enabled wider reach and coordination within her franchising model.
    • It is suggested that the franchising model might not have been possible without these communication advancements.

    Other Business Models & Technological & Social Influences

    • The text encourages exploring other new business models to determine which could have existed earlier and which, like franchises, required technological or social shifts.
    • The text highlights the importance of considering the role of technological or social changes in the emergence and success of new business models.

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    Explore the groundbreaking contributions of Martha Matilda Harper, who pioneered the modern franchise model in the beauty industry. Discover her journey from a domestic servant to establishing the first beauty salon franchise with comprehensive training programs. This quiz highlights her innovations and the influence of social and technological factors on franchising.

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