10 Questions
What is the primary goal of the retailer's sales promotion in the scenario?
To boost sales
What type of communication is advertising considered?
Non-personal
What is the main objective of advertising, aside from informing?
To persuade
Which of the following is an example of sales promotion?
Coupons
What is the primary objective of advertising, according to the options?
To make profit
What should not be included in promotion?
Marketing Research
What is the characteristic of publicity?
Free
What is an example of direct marketing?
Direct Mail
What is the difference between personal selling and advertising?
Personal selling is one-on-one, while advertising is non-personal
What is the purpose of contests in sales promotion?
To incentivize customers
Test your knowledge of marketing promotion strategies, including events, personal selling, and more. Learn how to effectively promote products or services and reach your target audience.
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