Questions and Answers
What is the primary purpose of creating promotional materials?
To attract attendees and inform them about the event
The post-event wrap-up stage involves assigning promotional tasks to team members.
False
What is the main goal of the event day coordination stage?
To ensure smooth execution of the event
During the promotion and marketing stage, the team creates a plan that includes social media, posters, and _____________________.
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Match the following stages with their corresponding activities:
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The team should not reflect on what went well and what could be improved after the event.
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Study Notes
Event Planning and Execution
Step 5: Promotion and Marketing
- Brainstorm and agree on the best promotional ideas for the event
- Create a marketing plan that includes social media, posters, and word-of-mouth
- Design and create promotional materials such as posters, flyers, and social media posts as a team
- Ensure promotional materials are eye-catching and informative
- Assign team members to specific promotional tasks, such as posting on social media and putting up posters
Step 6: Event Day Coordination
- Hold a final meeting to review the plan and assign on-the-day tasks
- Ensure all team members know their responsibilities
- Work together to set up the venue
- Communicate and help each other to ensure smooth execution of the event
- Welcome guests and ensure they have a good time
- Encourage team members to mingle and assist where needed
Step 7: Post-Event Wrap-Up
- Clean up the venue and return any borrowed items as a team
- Hold a debrief meeting to discuss what went well and what could be improved
- Collect feedback from attendees and team members
- Celebrate the team's hard work and contributions with a small celebration or thank-you gesture
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