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Questions and Answers
What is the guiding principle of marketing?
What is the guiding principle of marketing?
- Market dominance
- Creating and delivering value (correct)
- Maximizing profit
- Customer satisfaction
What is the basic idea behind Segmentation & Targeting as mentioned in the text?
What is the basic idea behind Segmentation & Targeting as mentioned in the text?
- Mass marketing to a diverse audience
- Targeting only high-income customers
- Focusing on individual customer preferences
- Identifying and targeting specific customer groups (correct)
What does the text mention as the task of Marketing?
What does the text mention as the task of Marketing?
- Minimizing customer choices
- Pushing products to customers
- Understanding the needs of customers (correct)
- Maximizing production efficiency
What does Marketing as a business philosophy emphasize?
What does Marketing as a business philosophy emphasize?
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What is the focus of the guiding principle of marketing according to the text?
What is the focus of the guiding principle of marketing according to the text?
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What is the focus of the guiding principle of marketing according to the text?
What is the focus of the guiding principle of marketing according to the text?
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What does Marketing as a business philosophy emphasize?
What does Marketing as a business philosophy emphasize?
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What is the basic idea behind Segmentation & Targeting as mentioned in the text?
What is the basic idea behind Segmentation & Targeting as mentioned in the text?
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What does the text mention as the task of Marketing?
What does the text mention as the task of Marketing?
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What is the guiding princible of marketing?
What is the guiding princible of marketing?
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