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Marketing Mix: Point of Difference

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Questions and Answers

What is a crucial factor in determining the point of difference?

Being deliverable by the company

Being desirable to consumers (correct)

Being differentiating from competitors

Being desirable to suppliers

Which of the following is not a criterion for a point of difference?

Being desirable to consumers

Being similar to competitors

Being deliverable by the company

Being meaningful to suppliers (correct)

What should a company ensure when creating a point of difference?

That it is similar to competitors

That it is deliverable by the company (correct)

That it is desirable to suppliers

That it is differentiating from competitors

Why is it crucial for a company to create a point of difference?

<p>To differentiate from competitors</p> Signup and view all the answers

What is the ultimate goal of creating a point of difference?

<p>To attract the target consumer</p> Signup and view all the answers

Marketing Mix: Point of Difference

Choose a study mode

Podcast

Questions and Answers

What is a crucial factor in determining the point of difference?

Which of the following is not a criterion for a point of difference?

What should a company ensure when creating a point of difference?

Why is it crucial for a company to create a point of difference?

What is the ultimate goal of creating a point of difference?

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