Marketing Fundamentals Quiz
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Questions and Answers

What is one of the primary goals of marketing?

  • Minimize customer satisfaction
  • Increase operational costs
  • Limit product availability
  • Maximize consumption (correct)
  • Which of the following is NOT part of the marketing mix (4Ps)?

  • Product
  • Promotion
  • Process (correct)
  • Place
  • What aspect of marketing management focuses on guiding activities toward objectives?

  • Implementing
  • Organizing
  • Directing (correct)
  • Planning
  • Which department is primarily involved in the production of marketing materials?

    <p>Production Department</p> Signup and view all the answers

    What is a critical goal of sustainable development in marketing?

    <p>Focusing on infrastructure projects</p> Signup and view all the answers

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