Podcast
Questions and Answers
What is the first step for businesses embracing the marketing concept?
What is the first step for businesses embracing the marketing concept?
- Informing potential customers about the benefits of their product or service
- Analyzing and identifying the needs and wants of customers (correct)
- Delivering a product or service that meets target customers’ want or need
- Advertising or promoting to the appropriate target customers
What is the ultimate focus for businesses embracing the marketing concept?
What is the ultimate focus for businesses embracing the marketing concept?
- Advertising or promoting to the appropriate target customers
- Delivering a product or service that meets target customers’ want or need (correct)
- Informing potential customers about the benefits of their product or service
- Analyzing and identifying the needs and wants of customers
What is not an initial step for businesses embracing the marketing concept?
What is not an initial step for businesses embracing the marketing concept?
- Analyzing and identifying the needs and wants of customers
- Informing potential customers about the benefits of their product or service
- Delivering a product or service that meets target customers’ want or need
- Advertising or promoting to the appropriate target customers (correct)