Marketing Concept Quiz

Choose a study mode

Play Quiz
Study Flashcards
Spaced Repetition
Chat to Lesson

Podcast

Play an AI-generated podcast conversation about this lesson
Download our mobile app to listen on the go
Get App

Questions and Answers

What is the first step for businesses embracing the marketing concept?

  • Informing potential customers about the benefits of their product or service
  • Analyzing and identifying the needs and wants of customers (correct)
  • Delivering a product or service that meets target customers’ want or need
  • Advertising or promoting to the appropriate target customers

What is the ultimate focus for businesses embracing the marketing concept?

  • Advertising or promoting to the appropriate target customers
  • Delivering a product or service that meets target customers’ want or need (correct)
  • Informing potential customers about the benefits of their product or service
  • Analyzing and identifying the needs and wants of customers

What is not an initial step for businesses embracing the marketing concept?

  • Analyzing and identifying the needs and wants of customers
  • Informing potential customers about the benefits of their product or service
  • Delivering a product or service that meets target customers’ want or need
  • Advertising or promoting to the appropriate target customers (correct)

Flashcards are hidden until you start studying

More Like This

Use Quizgecko on...
Browser
Browser