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Marketing Concept Quiz
3 Questions
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Marketing Concept Quiz

Created by
@ComfyJudgment6334

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Questions and Answers

What is the first step for businesses embracing the marketing concept?

  • Informing potential customers about the benefits of their product or service
  • Analyzing and identifying the needs and wants of customers (correct)
  • Delivering a product or service that meets target customers’ want or need
  • Advertising or promoting to the appropriate target customers

    • What is the ultimate focus for businesses embracing the marketing concept?

  • Advertising or promoting to the appropriate target customers
  • Delivering a product or service that meets target customers’ want or need (correct)
  • Informing potential customers about the benefits of their product or service
  • Analyzing and identifying the needs and wants of customers

    • What is not an initial step for businesses embracing the marketing concept?

  • Analyzing and identifying the needs and wants of customers
  • Informing potential customers about the benefits of their product or service
  • Delivering a product or service that meets target customers’ want or need
  • Advertising or promoting to the appropriate target customers (correct)

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