Marketing and Sales in Indian Railways
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Questions and Answers

What was the primary reason for establishing the Marketing and Sales Organization in Indian Railways?

  • To oversee the construction of new railway lines.
  • To manage employee salaries and operational costs.
  • To address the decline in railway's share of total transportation and the diversion of high-profit cargo to road transport. (correct)
  • To coordinate with central and state government development programs.

Which of these is NOT a stated objective of the Marketing and Sales Organization?

  • Survey of expected traffic.
  • Market survey.
  • To attract new traffic.
  • To increase the operational speed of trains. (correct)

What is the significance of the date, August 1967, in the context of Indian Railways?

  • It was when road transportation became more dominant than rail.
  • It is when the Marketing and Sales Organization was established. (correct)
  • It marks the commencement of rail traffic in India.
  • It was the start of India's first Five Year Plan.

Which of the following is a function of the Marketing and Sales Organization?

<p>Conducting market surveys and coordinating with businesses. (D)</p> Signup and view all the answers

What does the Marketing and Sales Organization do regarding passenger amenities at stations?

<p>They review and improve amenities based on general public feedback. (D)</p> Signup and view all the answers

Besides attracting new traffic and retaining existing traffic, what other objective is mentioned regarding traffic?

<p>Attracting lost traffic back to the railway. (C)</p> Signup and view all the answers

Which activity is mentioned as a task of the Marketing and Sales Organization?

<p>Suggesting adjustments to the railway's rate policies. (D)</p> Signup and view all the answers

Which of the following is NOT a scheme under the 'Scheme of frequent travellers (SOFT)'?

<p>Liberalized Automatic Freight Rebate Scheme (A)</p> Signup and view all the answers

What is a primary objective of the freight incentive schemes?

<p>To generate additional traffic and increase railway earnings (A)</p> Signup and view all the answers

According to the Liberalized Automatic Freight Rebate Scheme, what is the minimum discounted freight for train loads after applying concession?

<p>Not less than NTR of class rate 100 (C)</p> Signup and view all the answers

What percentage concession is offered under the Liberalized Automatic Freight Rebate Scheme for interzonal traffic to notified divisions?

<p>15% (B)</p> Signup and view all the answers

What is the main purpose of the 'Liberalized Automatic Freight Rebate Scheme'?

<p>To generate additional freight revenue by offering automatic freight rebates for traffic in traditional empty flow direction (C)</p> Signup and view all the answers

For automobile traffic, what percentage concession is given on the applicable class rate under the freight incentive scheme?

<p>20% (D)</p> Signup and view all the answers

What is the minimum discounted freight for wagon loads after applying concession, in any circumstance?

<p>Not less than NTR of class rate 110 (A)</p> Signup and view all the answers

Besides notified divisions, what additional benefit is provided for interzonal traffic to other divisions within the destination zone?

<p>15% concession on the applicable class rate (C)</p> Signup and view all the answers

What is a primary function of the Freight Number Record (FNR) within this system?

<p>To measure the current status of a consignment in transit. (D)</p> Signup and view all the answers

What is the concession percentage for traffic booked under the traditional empty flow direction for a notified O-D pair, for a train load?

<p>15% or 20% (B)</p> Signup and view all the answers

Under the Rationalization Scheme, how is the route for goods determined for fare calculation when a consignee requests a route other than the nearest?

<p>The fare is calculated based on the nearest route, regardless of the chosen route. (B)</p> Signup and view all the answers

What benefit does the Rationalization Scheme offer to businesses in terms of goods handling?

<p>Goods handling and transhipment charges are not levied. (D)</p> Signup and view all the answers

According to the Railway Act, what happens when a route has been fixed at the time of giving priority?

<p>The goods must be transported by that route, and the fare is charged for that route. (D)</p> Signup and view all the answers

What are siding charges primarily related to within the railway system?

<p>Charges for the haulage of wagons between a serving station and a siding. (B)</p> Signup and view all the answers

Besides private sidings, which other locations can the EOL scheme be extended to, given the availability of crew facilities?

<p>Selected Goods sheds and Rail side warehouse complexes (A)</p> Signup and view all the answers

What is the acronym for the computerized system used by CRIS for managing Goods shed operations?

<p>FOIS (B)</p> Signup and view all the answers

Which of the following describes the primary function of the Freight Operation Information System (FOIS) according to the text?

<p>A Management Information System (MIS) used in Indian Railways for its freight business (D)</p> Signup and view all the answers

What are the two primary modules that comprise the Freight Operation Information System (FOIS) as described in the text?

<p>Rake Management System (RMS) and Terminal Management System (TMS) (D)</p> Signup and view all the answers

Which department is primarily responsible for feeding data into the Rake Management System (RMS)?

<p>Operating department (C)</p> Signup and view all the answers

What is the maximum distance allowed between terminals for a two-point rake of covered wagons?

<p>500 km (A)</p> Signup and view all the answers

Which of the following tasks does the Terminal Management System (TMS) NOT handle?

<p>Yard Management (C)</p> Signup and view all the answers

What is one of the benefits of using FOIS?

<p>Improved management information availability (B)</p> Signup and view all the answers

What is the minimum number of wagons that should be loaded for each destination in a multi-point rake of covered wagons?

<p>10 wagons (A)</p> Signup and view all the answers

What is the supplementary charge for a two-point rake of covered wagons?

<p>5% of base freight (A)</p> Signup and view all the answers

Which of these describes the purpose of using Management Information Systems (MIS) in Railways?

<p>To improve efficiency, productivity and service quality (D)</p> Signup and view all the answers

What does the Terminal Management System (TMS) handle with regards to payments?

<p>Processing of online payments like RTGS/NEFT (A)</p> Signup and view all the answers

What additional fee is applied to multi-point rakes using covered wagons during the period from October 1st to June 30th?

<p>A supplementary charge of 20% on base freight (B)</p> Signup and view all the answers

Which of these is a direct outcome of using FOIS in the context of wagon management?

<p>Reduced instances of wagons being unconnected and faster reconnection if disconnected (A)</p> Signup and view all the answers

Which type of rake booking has a different supplementary charge for two-point and multi-point options?

<p>Two and Multi point Rake (other than covered wagon) (D)</p> Signup and view all the answers

What is a common condition for booking both two-point and multi-point rakes?

<p>Originating terminal should be a notified full or half rake terminal (C)</p> Signup and view all the answers

Which of the following rake types is exclusively available for covered wagons?

<p>Rake from Two Originating Terminal (C)</p> Signup and view all the answers

Which of the following is NOT a condition for booking a two-point rake of covered wagons?

<p>Supplementary charge of 15% will be collected (C)</p> Signup and view all the answers

For two and multi-point rakes (other than covered wagons), what determines the specific combinations allowed?

<p>Determined by the Railway Administration (D)</p> Signup and view all the answers

What condition is specific to rakes from two originating terminals?

<p>The list of two-point combinations is notified by the Zonal Railway. (D)</p> Signup and view all the answers

Which of the following initiatives primarily focuses on enhancing the operational efficiency of freight transport by enabling real-time tracking and management of goods?

<p>Introduction of Dedicated Freight Corridors (DFC) (B)</p> Signup and view all the answers

Among the steps taken in parcel marketing, which initiative directly facilitates a more efficient and streamlined process for booking and management of parcel services?

<p>Computerization of Parcel service (B)</p> Signup and view all the answers

Which of these passenger-centric measures aims at providing greater flexibility and convenience in accessing train reservations?

<p>Reservation through Internet (I-ticket &amp; E-ticket) (B)</p> Signup and view all the answers

What is the primary intent behind the implementation of the Station to Station Rate (STS)?

<p>To simplify the calculation of freight charges between specific points (C)</p> Signup and view all the answers

Which of the following initiatives primarily aims to augment rail tourism by developing specialized packages and amenities?

<p>To encourage tourism based on rail road through IRCTC (D)</p> Signup and view all the answers

Among the freight marketing steps, which one specifically facilitates the involvement of non-railway entities in operating container trains?

<p>To permit private container operators to operate container train (PCO) (A)</p> Signup and view all the answers

Considering the progression of technology in passenger marketing, which step particularly aimed to modernize the ticketing system by enabling self-service options at various locations?

<p>Issuing unreserved and season ticket through ATMs (B)</p> Signup and view all the answers

What is the required security deposit for a Cargo aggregator to register in the eRD module?

<p>₹1,00,000 with 18% GST (D)</p> Signup and view all the answers

What is the maximum allowed change in commodity for a cargo indent, if it is not a misdeclaration?

<p>20% of the wagons indented (D)</p> Signup and view all the answers

A cargo aggregator needs to make a prepayment; what kind of risk is placed on the goods being transported?

<p>Owner's risk (C)</p> Signup and view all the answers

If a wagon contains multiple commodities and a misdeclaration is discovered, at what class rate will the cargo be charged?

<p>Class 200 (B)</p> Signup and view all the answers

For bagged consignments loaded in open or flat wagons, what is the minimum lead distance to be eligible for incentives?

<p>100 km (C)</p> Signup and view all the answers

Which of the following wagons is NOT considered a permitted wagon for bagged consignments under incentive scheme?

<p>BCNA (D)</p> Signup and view all the answers

Which of the following commodities will receive 20% concession when transported in open or flat wagons?

<p>Food grains (C)</p> Signup and view all the answers

Under what circumstances can a cargo aggregator place an indent with a single forwarding note, and complete the details later?

<p>If all details are not available when placing the indent (A)</p> Signup and view all the answers

What is NOT one of the responsibilities of a cargo aggregator concerning railway dues?

<p>Negotiating freight rates with directly with railways (B)</p> Signup and view all the answers

What is the maximum duration for which concessions can be granted under the scheme?

<p>20 years (B)</p> Signup and view all the answers

What type of entity can apply for the Automobile Freight Train Operator Scheme?

<p>A registered company as per Company Act 2013 (C)</p> Signup and view all the answers

What charge must SFTO pay when utilizing railway terminals as outlined in the scheme?

<p>Ground usage charge (B)</p> Signup and view all the answers

Which of the following is NOT a consequence of violating the agreement for SFTO?

<p>Ability to renegotiate terms without penalty (A)</p> Signup and view all the answers

What type of automobile related items falls under the commodity that AFTO can load?

<p>Passenger cars, two/three wheeler units (C)</p> Signup and view all the answers

What is the maximum free time allowed for loading in an open rake before additional charges apply?

<p>6 hours (A)</p> Signup and view all the answers

Which type of rake has equal free time allowances for both loading and unloading?

<p>Tank rake (B)</p> Signup and view all the answers

Under the EOL scheme, what is NOT applicable for shunting within the siding?

<p>Siding charges (A)</p> Signup and view all the answers

What is the free time for loading steel in an open wagon at an EOL siding?

<p>6 hours (A)</p> Signup and view all the answers

What responsibility does the siding owner have under the EOL scheme regarding train crew?

<p>Supply rest and canteen facilities (A)</p> Signup and view all the answers

Which of the following statements is true regarding the costs at a siding under the EOL scheme?

<p>Railway bears the cost of railway staff in the siding (B)</p> Signup and view all the answers

If a siding serves both new and old plants, what condition applies for it to be notified as an EOL siding?

<p>One plant's operations must be under EOL norms (C)</p> Signup and view all the answers

What is the free time for unloading in a hopper rake?

<p>2 hours (C)</p> Signup and view all the answers

Which type of rake provides the most generous loading and unloading free time?

<p>Flat rake (A)</p> Signup and view all the answers

What is the specific condition regarding the charging of freight on bulb type siding?

<p>Freight is charged on the basis of through distance (A)</p> Signup and view all the answers

Which of the following benefits is associated with the Rationalization Scheme?

<p>Reduced detention of wagons (C)</p> Signup and view all the answers

What is a major objective of the system that utilizes the Freight Number Record (FNR)?

<p>To provide instant and uniform information (C)</p> Signup and view all the answers

How does the Rationalization Scheme help in achieving customer satisfaction?

<p>By ensuring goods reach their destination quickly (B)</p> Signup and view all the answers

What factor is considered when calculating fares if goods are sent through a different route than the nearest?

<p>The fare charged through the designated route (C)</p> Signup and view all the answers

What impact does the implementation of FNR have on operational tasks?

<p>Lowers staff requirements for operational tasks (B)</p> Signup and view all the answers

Which statement accurately describes siding charges?

<p>They are additional charges for transporting wagons between specific points. (C)</p> Signup and view all the answers

Why are handling and transshipment charges waived under the Rationalization Scheme?

<p>To incentivize more businesses to use railway transport. (A)</p> Signup and view all the answers

What is the consequence of using a poorly planned route as per the Rationalization Scheme?

<p>Higher likelihood of cargo delays and additional costs (D)</p> Signup and view all the answers

What administrative decision affects how goods are transported under the Rationalization Scheme?

<p>The established route from one station to another (A)</p> Signup and view all the answers

Which of the following best describes the probable time of arrival of goods during transit?

<p>It can be accurately predicted using the system. (B)</p> Signup and view all the answers

Flashcards

Railway Marketing

The strategic process of attracting and retaining customers for rail transportation by analyzing market trends, promoting services, and addressing customer needs.

Decline of Rail Share

The decline in the railway's share of the transportation market, primarily due to the rise of road transport and its inherent advantages.

Marketing and Sales Organization

The establishment of a dedicated organization within the railway system to manage marketing and sales, aiming to increase traffic and profitability.

Traffic Survey

Analyzing potential traffic flow and demand for rail services to determine the viability of routes and services.

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Traffic Analysis

Collecting and analyzing data on passenger and freight traffic patterns to identify trends and opportunities for improvement.

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Customer Feedback Analysis

Assessing the effectiveness of the railway's services based on customer satisfaction and feedback.

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Competitor Analysis

Evaluating competitors in the transportation sector, particularly road transport, and developing strategies to remain competitive.

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Passenger Profile Management System (PPMS)

A system that manages passenger information for efficient travel planning and booking.

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Reserved ticket availability at Post Offices and Petrol Pumps

A service that allows passengers to book train tickets at post offices and petrol pumps, making it more accessible.

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Jan Sadharan Ticket Booking Sewa (JTBS)

A service that provides assistance and facilities for booking train tickets.

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Station Ticket Booking Agent (STBA)

Individuals authorized to sell train tickets at railway stations, offering convenience for travelers.

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Yatri Ticket Suvidha Kendra (YTSK)

A dedicated center providing passenger assistance and ticket booking services at railway stations.

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Freight Incentive Schemes

A scheme aimed at attracting more freight traffic on Indian Railways by providing incentives.

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Liberalized Automatic Freight Rebate Scheme (RC-13/2021)

A scheme offering discounted freight rates for certain types of traffic, designed to encourage freight transportation.

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Traditional Empty Flow Direction Incentive

The scheme provides a 20% or 15% discount on freight rates for specific routes, depending on the traffic type.

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Minimum Freight Rate (NTR) Guarantee

The scheme ensures a minimum freight rate for certain classes, even after applying discounts, to maintain profitability.

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Two Point Rake

A type of trainload freight service where multiple goods are shipped from a single origin to two or more destinations.

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Multi-Point Rake

A type of trainload freight service where goods are shipped from a single origin to multiple destinations.

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Two Point Rake (Covered Wagon)

A special freight service for covered wagons with multiple destinations from a single origin, with minimum 10 wagons per destination. Distance between terminals cannot be more than 500km.

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Multi-Point Rake (Covered Wagon)

A special freight service for covered wagons with multiple destinations from a single origin, with minimum 10 wagons per destination. Distance between terminals cannot be more than 500km.

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Two and Multi Point Rake (excluding Covered Wagon)

A type of trainload freight service that allows for multiple delivery points from a single origin, but is available for all types of wagons except covered wagons.

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Rake from Two Originating Terminals (Covered Wagon)

Freight service using trainload class rates for covered wagons only, shipped from two originating terminals to a single destination.

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Instant Information System

A system that provides immediate, accurate, and consistent information about goods' location and transit status.

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Freight Number Record (FNR)

A record that tracks the movement and location of freight, enabling customers to monitor their shipments.

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Rationalization Scheme

A railway strategy aimed at increasing traffic, competing with road transport, reducing congestion, and ensuring customer satisfaction by delivering goods quickly.

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Siding Charges

Charges levied for the movement of wagons between the serving station and a customer's private siding, covering the extra distance and handling.

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Benefits for Business

Advantages for businesses using the railway's services, including faster delivery, reduced transhipment time, and lower handling charges.

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What is FOIS?

A computerized system used by Indian Railways to manage freight operations, including yard management, commercial work, and operational activities.

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What are the two main modules of FOIS?

FOIS is divided into two main modules: Rake Management System (RMS) and Terminal Management System (TMS).

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What does the Rake Management System (RMS) manage?

RMS handles operational activities like yard management and goods train operations. Data is collected from Trains Clerks (TNC) and Operations Department personnel.

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What does the Terminal Management System (TMS) manage?

TMS handles commercial activities like demand registration, inward number taking, and commercial placement. Data is provided by commercial department employees.

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What are some of the key tasks performed by the TMS?

Various commercial tasks like demand registration, online payment processing, delivery, and charge calculation are all managed by the TMS.

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What are the benefits of implementing FOIS?

FOIS aims to improve efficiency, streamline operations, enhance customer service, and utilize resources effectively for Indian Railways freight.

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How does FOIS improve freight calculation accuracy?

The FOIS system reduces errors in freight calculation by using a computerized system, leading to more accuracy.

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How does FOIS contribute to efficient wagon management?

The FOIS system reduces the chances of wagons being left unconnected, and if they are, it expedites the process of connecting them.

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What is the key benefit of real-time information access in FOIS?

FOIS allows for real-time information access by management, providing a clear and comprehensive view of freight operations.

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How does FOIS improve customer service?

FOIS helps to improve the quality of service offered to customers by streamlining and automating processes, leading to faster and more efficient deliveries.

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Freight Operation Information System (FOIS)

A dedicated system designed to manage and streamline freight operations for Indian Railways, incorporating commercial activities like demand registration and online payments, along with operational tasks like yard management.

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Liberalized Automatic Freight Rebate Scheme

A scheme that provides discounted freight rates for specific traffic types, intended to attract increased freight transportation on Indian Railways.

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Online Booking System for Passenger Amenities

A dedicated system for enhancing passenger experience, providing online booking options for facilities like retiring rooms, FTR coaches, and tourist trains.

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Issuing Unreserved and Season Tickets Through ATMs

A service that provides access to train ticket booking through ATMs, making it more convenient for passengers.

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Cargo Aggregator (CG)

A registered entity that aggregates cargo and handles the logistics of sending goods through the railway network.

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Security Deposit for Cargo Aggregator

A non-refundable deposit required for registering as a Cargo Aggregator on the eRD module.

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Goods Shed

A facility that handles the loading and unloading of goods for transportation by rail.

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Private Freight Terminal (PFT)

A railway siding owned by a private company, used for loading and unloading goods onto railway wagons.

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Open Wagon

A type of rail wagon designed for carrying goods in open containers.

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Flat Wagon

A type of rail wagon designed for carrying goods on a flat platform.

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Freight Concession

A discount offered on freight charges for transporting certain types of goods through the railway network.

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Freight Rates

Freight charges calculated based on the weight and type of goods transported.

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Railway Receipt

A document issued by the railway that acknowledges receipt of goods for transportation.,

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Demurrage

Charges levied for the delay in loading or unloading of goods at a railway siding.

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Wharfage

Charges levied for the temporary storage of goods at a wharf or dock.

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Free time at EOL siding

The time allotted for free loading and unloading of goods at a siding.

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Multiple pointing siding

A type of siding where multiple industries are served from the same siding, but only one is covered under EOL scheme.

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Engine Higher Charges

The cost for utilizing a train engine beyond the stipulated free time.

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Freight charged on through distance basis

Freight charges are based on the total distance traveled, regardless of siding location, promoting efficient transportation.

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Terminal Management System (TMS)

A component of FOIS that handles commercial activities like demand registration, online payment processing, and charge calculation.

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Free engine usage within free time

A benefit for industries under EOL scheme where they can utilize the train engine free of charge for a defined time.

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Siding owner responsibilities

Siding owners are required to provide resting and canteen facilities for train crew on payment of prescribed charges.

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Railway bears staff cost

The cost of the railway staff is borne by the railway itself, indicating a financially supported partnership.

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What is an AFTO?

A company that invests in procuring railway wagons and obtains permission from the Railway Ministry to load and unload goods in its auto freight trains.

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What is the Nodal Zonal Railway?

The zonal railway where the base terminal of the AFTO rakes is located.

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What are the commodities that can be loaded in an AFTO rake?

Passenger cars, two/three wheeler vehicles, mini trucks, tractors, chassis, car shells, and automobiles in completely knocked down (CKD) condition.

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What are the eligibility conditions for applying to be an AFTO?

They must be a registered company (as per Company Act 2013) or a subsidiary, joint venture, or public sector entity in the logistics business. They also need experience in transport & logistics, port/land terminal operations, warehousing, container train operations, or wagon leasing.

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What are the concession terms for an SFTO?

The SFTO (Special Freight Train Operator) will be granted a concession for a maximum of 10% for the additional tonnage carried, valid for up to 20 years.

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Study Notes

Marketing and Sales Organization for Indian Railways

  • Railways in India began on April 16, 1853, between Boribundar and Thane, initially holding a monopoly.
  • After Indian independence, five-year plans prioritized road infrastructure development, reducing railway's market share.
  • Financial losses in the initial decades were attributed to rising employee salaries and maintenance costs, and increased road transport's popularity for high-profit goods.
  • In 1967, a marketing and sales organization was created to identify the reasons for diminishing railway share and high-profit good diversion to road transport.

Objectives

  • Survey expected traffic.
  • Conduct market surveys.
  • Attract lost traffic to railways.
  • Increase traffic volume.
  • Maintain existing traffic levels.
  • Coordinate with other transportation modes.
  • Attract new traffic.
  • Review competitive transport institutions.
  • Comparative study of the rates of road and rail transport.
  • Study on whether the passenger amenities provided at stations are liked by the public.
  • Assess public response to railway facilities, and suggest improvements.
  • Propose new stations and sidings.
  • Gather and analyze traffic data.
  • Coordinate with other transport modes.

Functions

  • Intensive and comparative market study.
  • Market surveys.
  • Organize meetings with businesspeople.
  • Address businessperson's problems.
  • Develop new marketing schemes.
  • Promote marketing scheme publicity.
  • Review and improve marketing schemes.
  • Advise on rate and rule liberalization.
  • Provide updates on various governmental developments.
  • Review competitive transport institutions.

Reasons for Diversion of Rail Traffic to Road Transport

  • Door-to-door service.
  • Choice of customer.
  • Flexible rates.
  • Personalized supervision.
  • Quick claim settlement procedures.
  • No packaging requirements.
  • Flexible business hours.
  • No extra charges like demurrage or wharfage fees.
  • No need for indent.
  • Fast transport service.
  • Easy transfer throughout the route journey.
  • Low transportation costs.
  • Fewer chances of damage or theft.

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Description

Test your knowledge about the Marketing and Sales Organization in Indian Railways. This quiz covers various objectives, functions, and significant dates related to the establishment and activities of the organization. Challenge yourself with questions on freight incentive schemes and passenger amenities.

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