Marketing and Sales in Indian Railways
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What was the primary reason for establishing the Marketing and Sales Organization in Indian Railways?

  • To oversee the construction of new railway lines.
  • To manage employee salaries and operational costs.
  • To address the decline in railway's share of total transportation and the diversion of high-profit cargo to road transport. (correct)
  • To coordinate with central and state government development programs.

    • Which of these is NOT a stated objective of the Marketing and Sales Organization?

  • Survey of expected traffic.
  • Market survey.
  • To attract new traffic.
  • To increase the operational speed of trains. (correct)

    • What is the significance of the date, August 1967, in the context of Indian Railways?

  • It was when road transportation became more dominant than rail.
  • It is when the Marketing and Sales Organization was established. (correct)
  • It marks the commencement of rail traffic in India.
  • It was the start of India's first Five Year Plan.

    • Which of the following is a function of the Marketing and Sales Organization?

    <p>Conducting market surveys and coordinating with businesses.</p> Signup and view all the answers

    What does the Marketing and Sales Organization do regarding passenger amenities at stations?

    <p>They review and improve amenities based on general public feedback.</p> Signup and view all the answers

    Besides attracting new traffic and retaining existing traffic, what other objective is mentioned regarding traffic?

    <p>Attracting lost traffic back to the railway.</p> Signup and view all the answers

    Which activity is mentioned as a task of the Marketing and Sales Organization?

    <p>Suggesting adjustments to the railway's rate policies.</p> Signup and view all the answers

    Which of the following is NOT a scheme under the 'Scheme of frequent travellers (SOFT)'?

    <p>Liberalized Automatic Freight Rebate Scheme</p> Signup and view all the answers

    What is a primary objective of the freight incentive schemes?

    <p>To generate additional traffic and increase railway earnings</p> Signup and view all the answers

    According to the Liberalized Automatic Freight Rebate Scheme, what is the minimum discounted freight for train loads after applying concession?

    <p>Not less than NTR of class rate 100</p> Signup and view all the answers

    What percentage concession is offered under the Liberalized Automatic Freight Rebate Scheme for interzonal traffic to notified divisions?

    <p>15%</p> Signup and view all the answers

    What is the main purpose of the 'Liberalized Automatic Freight Rebate Scheme'?

    <p>To generate additional freight revenue by offering automatic freight rebates for traffic in traditional empty flow direction</p> Signup and view all the answers

    For automobile traffic, what percentage concession is given on the applicable class rate under the freight incentive scheme?

    <p>20%</p> Signup and view all the answers

    What is the minimum discounted freight for wagon loads after applying concession, in any circumstance?

    <p>Not less than NTR of class rate 110</p> Signup and view all the answers

    Besides notified divisions, what additional benefit is provided for interzonal traffic to other divisions within the destination zone?

    <p>15% concession on the applicable class rate</p> Signup and view all the answers

    What is a primary function of the Freight Number Record (FNR) within this system?

    <p>To measure the current status of a consignment in transit.</p> Signup and view all the answers

    What is the concession percentage for traffic booked under the traditional empty flow direction for a notified O-D pair, for a train load?

    <p>15% or 20%</p> Signup and view all the answers

    Under the Rationalization Scheme, how is the route for goods determined for fare calculation when a consignee requests a route other than the nearest?

    <p>The fare is calculated based on the nearest route, regardless of the chosen route.</p> Signup and view all the answers

    What benefit does the Rationalization Scheme offer to businesses in terms of goods handling?

    <p>Goods handling and transhipment charges are not levied.</p> Signup and view all the answers

    According to the Railway Act, what happens when a route has been fixed at the time of giving priority?

    <p>The goods must be transported by that route, and the fare is charged for that route.</p> Signup and view all the answers

    What are siding charges primarily related to within the railway system?

    <p>Charges for the haulage of wagons between a serving station and a siding.</p> Signup and view all the answers

    Besides private sidings, which other locations can the EOL scheme be extended to, given the availability of crew facilities?

    <p>Selected Goods sheds and Rail side warehouse complexes</p> Signup and view all the answers

    What is the acronym for the computerized system used by CRIS for managing Goods shed operations?

    <p>FOIS</p> Signup and view all the answers

    Which of the following describes the primary function of the Freight Operation Information System (FOIS) according to the text?

    <p>A Management Information System (MIS) used in Indian Railways for its freight business</p> Signup and view all the answers

    What are the two primary modules that comprise the Freight Operation Information System (FOIS) as described in the text?

    <p>Rake Management System (RMS) and Terminal Management System (TMS)</p> Signup and view all the answers

    Which department is primarily responsible for feeding data into the Rake Management System (RMS)?

    <p>Operating department</p> Signup and view all the answers

    What is the maximum distance allowed between terminals for a two-point rake of covered wagons?

    <p>500 km</p> Signup and view all the answers

    Which of the following tasks does the Terminal Management System (TMS) NOT handle?

    <p>Yard Management</p> Signup and view all the answers

    What is one of the benefits of using FOIS?

    <p>Improved management information availability</p> Signup and view all the answers

    What is the minimum number of wagons that should be loaded for each destination in a multi-point rake of covered wagons?

    <p>10 wagons</p> Signup and view all the answers

    What is the supplementary charge for a two-point rake of covered wagons?

    <p>5% of base freight</p> Signup and view all the answers

    Which of these describes the purpose of using Management Information Systems (MIS) in Railways?

    <p>To improve efficiency, productivity and service quality</p> Signup and view all the answers

    What does the Terminal Management System (TMS) handle with regards to payments?

    <p>Processing of online payments like RTGS/NEFT</p> Signup and view all the answers

    What additional fee is applied to multi-point rakes using covered wagons during the period from October 1st to June 30th?

    <p>A supplementary charge of 20% on base freight</p> Signup and view all the answers

    Which of these is a direct outcome of using FOIS in the context of wagon management?

    <p>Reduced instances of wagons being unconnected and faster reconnection if disconnected</p> Signup and view all the answers

    Which type of rake booking has a different supplementary charge for two-point and multi-point options?

    <p>Two and Multi point Rake (other than covered wagon)</p> Signup and view all the answers

    What is a common condition for booking both two-point and multi-point rakes?

    <p>Originating terminal should be a notified full or half rake terminal</p> Signup and view all the answers

    Which of the following rake types is exclusively available for covered wagons?

    <p>Rake from Two Originating Terminal</p> Signup and view all the answers

    Which of the following is NOT a condition for booking a two-point rake of covered wagons?

    <p>Supplementary charge of 15% will be collected</p> Signup and view all the answers

    For two and multi-point rakes (other than covered wagons), what determines the specific combinations allowed?

    <p>Determined by the Railway Administration</p> Signup and view all the answers

    What condition is specific to rakes from two originating terminals?

    <p>The list of two-point combinations is notified by the Zonal Railway.</p> Signup and view all the answers

    Which of the following initiatives primarily focuses on enhancing the operational efficiency of freight transport by enabling real-time tracking and management of goods?

    <p>Introduction of Dedicated Freight Corridors (DFC)</p> Signup and view all the answers

    Among the steps taken in parcel marketing, which initiative directly facilitates a more efficient and streamlined process for booking and management of parcel services?

    <p>Computerization of Parcel service</p> Signup and view all the answers

    Which of these passenger-centric measures aims at providing greater flexibility and convenience in accessing train reservations?

    <p>Reservation through Internet (I-ticket &amp; E-ticket)</p> Signup and view all the answers

    What is the primary intent behind the implementation of the Station to Station Rate (STS)?

    <p>To simplify the calculation of freight charges between specific points</p> Signup and view all the answers

    Which of the following initiatives primarily aims to augment rail tourism by developing specialized packages and amenities?

    <p>To encourage tourism based on rail road through IRCTC</p> Signup and view all the answers

    Among the freight marketing steps, which one specifically facilitates the involvement of non-railway entities in operating container trains?

    <p>To permit private container operators to operate container train (PCO)</p> Signup and view all the answers

    Considering the progression of technology in passenger marketing, which step particularly aimed to modernize the ticketing system by enabling self-service options at various locations?

    <p>Issuing unreserved and season ticket through ATMs</p> Signup and view all the answers

    What is the required security deposit for a Cargo aggregator to register in the eRD module?

    <p>₹1,00,000 with 18% GST</p> Signup and view all the answers

    What is the maximum allowed change in commodity for a cargo indent, if it is not a misdeclaration?

    <p>20% of the wagons indented</p> Signup and view all the answers

    A cargo aggregator needs to make a prepayment; what kind of risk is placed on the goods being transported?

    <p>Owner's risk</p> Signup and view all the answers

    If a wagon contains multiple commodities and a misdeclaration is discovered, at what class rate will the cargo be charged?

    <p>Class 200</p> Signup and view all the answers

    For bagged consignments loaded in open or flat wagons, what is the minimum lead distance to be eligible for incentives?

    <p>100 km</p> Signup and view all the answers

    Which of the following wagons is NOT considered a permitted wagon for bagged consignments under incentive scheme?

    <p>BCNA</p> Signup and view all the answers

    Which of the following commodities will receive 20% concession when transported in open or flat wagons?

    <p>Food grains</p> Signup and view all the answers

    Under what circumstances can a cargo aggregator place an indent with a single forwarding note, and complete the details later?

    <p>If all details are not available when placing the indent</p> Signup and view all the answers

    What is NOT one of the responsibilities of a cargo aggregator concerning railway dues?

    <p>Negotiating freight rates with directly with railways</p> Signup and view all the answers

    What is the maximum duration for which concessions can be granted under the scheme?

    <p>20 years</p> Signup and view all the answers

    What type of entity can apply for the Automobile Freight Train Operator Scheme?

    <p>A registered company as per Company Act 2013</p> Signup and view all the answers

    What charge must SFTO pay when utilizing railway terminals as outlined in the scheme?

    <p>Ground usage charge</p> Signup and view all the answers

    Which of the following is NOT a consequence of violating the agreement for SFTO?

    <p>Ability to renegotiate terms without penalty</p> Signup and view all the answers

    What type of automobile related items falls under the commodity that AFTO can load?

    <p>Passenger cars, two/three wheeler units</p> Signup and view all the answers

    What is the maximum free time allowed for loading in an open rake before additional charges apply?

    <p>6 hours</p> Signup and view all the answers

    Which type of rake has equal free time allowances for both loading and unloading?

    <p>Tank rake</p> Signup and view all the answers

    Under the EOL scheme, what is NOT applicable for shunting within the siding?

    <p>Siding charges</p> Signup and view all the answers

    What is the free time for loading steel in an open wagon at an EOL siding?

    <p>6 hours</p> Signup and view all the answers

    What responsibility does the siding owner have under the EOL scheme regarding train crew?

    <p>Supply rest and canteen facilities</p> Signup and view all the answers

    Which of the following statements is true regarding the costs at a siding under the EOL scheme?

    <p>Railway bears the cost of railway staff in the siding</p> Signup and view all the answers

    If a siding serves both new and old plants, what condition applies for it to be notified as an EOL siding?

    <p>One plant's operations must be under EOL norms</p> Signup and view all the answers

    What is the free time for unloading in a hopper rake?

    <p>2 hours</p> Signup and view all the answers

    Which type of rake provides the most generous loading and unloading free time?

    <p>Flat rake</p> Signup and view all the answers

    What is the specific condition regarding the charging of freight on bulb type siding?

    <p>Freight is charged on the basis of through distance</p> Signup and view all the answers

    Which of the following benefits is associated with the Rationalization Scheme?

    <p>Reduced detention of wagons</p> Signup and view all the answers

    What is a major objective of the system that utilizes the Freight Number Record (FNR)?

    <p>To provide instant and uniform information</p> Signup and view all the answers

    How does the Rationalization Scheme help in achieving customer satisfaction?

    <p>By ensuring goods reach their destination quickly</p> Signup and view all the answers

    What factor is considered when calculating fares if goods are sent through a different route than the nearest?

    <p>The fare charged through the designated route</p> Signup and view all the answers

    What impact does the implementation of FNR have on operational tasks?

    <p>Lowers staff requirements for operational tasks</p> Signup and view all the answers

    Which statement accurately describes siding charges?

    <p>They are additional charges for transporting wagons between specific points.</p> Signup and view all the answers

    Why are handling and transshipment charges waived under the Rationalization Scheme?

    <p>To incentivize more businesses to use railway transport.</p> Signup and view all the answers

    What is the consequence of using a poorly planned route as per the Rationalization Scheme?

    <p>Higher likelihood of cargo delays and additional costs</p> Signup and view all the answers

    What administrative decision affects how goods are transported under the Rationalization Scheme?

    <p>The established route from one station to another</p> Signup and view all the answers

    Which of the following best describes the probable time of arrival of goods during transit?

    <p>It can be accurately predicted using the system.</p> Signup and view all the answers

    Study Notes

    Marketing and Sales Organization for Indian Railways

    • Railways in India began on April 16, 1853, between Boribundar and Thane, initially holding a monopoly.
    • After Indian independence, five-year plans prioritized road infrastructure development, reducing railway's market share.
    • Financial losses in the initial decades were attributed to rising employee salaries and maintenance costs, and increased road transport's popularity for high-profit goods.
    • In 1967, a marketing and sales organization was created to identify the reasons for diminishing railway share and high-profit good diversion to road transport.

    Objectives

    • Survey expected traffic.
    • Conduct market surveys.
    • Attract lost traffic to railways.
    • Increase traffic volume.
    • Maintain existing traffic levels.
    • Coordinate with other transportation modes.
    • Attract new traffic.
    • Review competitive transport institutions.
    • Comparative study of the rates of road and rail transport.
    • Study on whether the passenger amenities provided at stations are liked by the public.
    • Assess public response to railway facilities, and suggest improvements.
    • Propose new stations and sidings.
    • Gather and analyze traffic data.
    • Coordinate with other transport modes.

    Functions

    • Intensive and comparative market study.
    • Market surveys.
    • Organize meetings with businesspeople.
    • Address businessperson's problems.
    • Develop new marketing schemes.
    • Promote marketing scheme publicity.
    • Review and improve marketing schemes.
    • Advise on rate and rule liberalization.
    • Provide updates on various governmental developments.
    • Review competitive transport institutions.

    Reasons for Diversion of Rail Traffic to Road Transport

    • Door-to-door service.
    • Choice of customer.
    • Flexible rates.
    • Personalized supervision.
    • Quick claim settlement procedures.
    • No packaging requirements.
    • Flexible business hours.
    • No extra charges like demurrage or wharfage fees.
    • No need for indent.
    • Fast transport service.
    • Easy transfer throughout the route journey.
    • Low transportation costs.
    • Fewer chances of damage or theft.

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    Description

    Test your knowledge about the Marketing and Sales Organization in Indian Railways. This quiz covers various objectives, functions, and significant dates related to the establishment and activities of the organization. Challenge yourself with questions on freight incentive schemes and passenger amenities.

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