3 Questions
¿Cuál es la definición de marketing según la Asociación de Marketing de América?
Un conjunto de instituciones y procesos para crear, comunicar, entregar e intercambiar ofertas que tienen valor para los consumidores, clientes, asociados y sociedades en general.
¿Qué significa la palabra "marketing" en español?
Mercadotecnia
¿Qué implica el marketing?
La identificación de necesidades y deseos insatisfechos, la definición, medición y cuantificación del tamaño del mercado identificado y el potencial de beneficio.
Study Notes
- Marketing is a study of causes, objectives, and results generated through dealing with the market.
- Marketing is a word from the English language, but it is intrinsic to worldwide culture.
- Market means merca in English, and marketing can be translated as mercadotecnia or mercadeo.
- Marketing is the science and art of exploring, creating, and delivering value to satisfy the needs of a target market with profit.
- The American Marketing Association defines marketing as a set of institutions and processes to create, communicate, deliver, and exchange offers that have value for consumers, clients, associates, and societies in general.
- Marketing is a series of strategies, techniques, and practices that aim to add value to specific brands or products for a particular target audience, the consumers.
- Marketing involves the production, logistics, commercialization, and post-sale of products/services.
- Marketing identifies unfulfilled needs and desires, defines, measures, and quantifies the identified market size and potential profit.
- Marketing is not only about selling something.
- Marketing is a set of activities that create, communicate, deliver, and exchange value for the benefit of individuals, organizations, and society at large.
Test your knowledge on the fundamental principles and concepts of marketing with this quiz! From defining the meaning of marketing to understanding the strategies and techniques involved in creating successful campaigns, this quiz covers it all. Whether you're a marketing student or a business professional, this quiz is a fun way to challenge yourself and improve your understanding of this essential field. So, let's get started and see how much you really know about marketing!
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