10 Questions
Which of the following is an example of primary research?
Focus groups
What type of research uses data and statistics?
Quantitative research
Which type of research provides insights into customer feelings and thoughts?
Qualitative research
What does market research help to reduce?
Risks
What kind of information should businesses gather to better understand their target audience?
Demographic information
What are the main types of market research mentioned in the text?
Primary research and secondary research
What does market research blend to confirm and improve a business idea?
Consumer behavior and economic trends
What does qualitative research provide insights into?
How customers feel and think
What does quantitative research use to gather information?
Data and statistics
Why is it crucial to understand the consumer base from the outset?
To reduce risks
Test your knowledge on market research and deepen your understanding of its types and examples. Explore primary and secondary research methods such as focus groups, surveys, academic articles, and more. Discover the importance of qualitative research in understanding customer sentiments and thoughts. Take the quiz now to assess your market research expertise!
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