Management Key Tasks & Communication

• Communication is examined within the context of Key Tasks of Management like Planning, Controlling, Organizing, and Leading.
• Communication is viewed as internal or external.
• Effective communication facilitates controlling.

Interpersonal Communication Process

• Encoding transforms ideas into a message, which may consist of words or pictures.
• Decoding is when the receiver interprets the message.
• Feedback assesses the outcome of the communication.
• Noise refers to factors that interfere with the communication process.
• The channel used to convey the message matters.

Types of Communication

• Oral communication occurs in meetings.
• Written communication generally uses email, internal social networks, or newsletters.
• Visual communication is increasingly important on social media.
• Non-verbal communication is also important.

Formal vs. Informal Communication

• Distinguishing between formal and informal communication can be challenging, particularly where WhatsApp or WeChat are encouraged by organisations.
• Email is typically considered formal.
• Informal communication can be recorded and used subsequently.
• Informal communication can encourage employee engagement, collaboration, and wellbeing.

Organizational Communication

• Organizations need to communicate to stakeholders.
• The information conveyed must be tailored to different stakeholder groups.
• Stakeholders include current and potential shareholders, investors, associates, and local government authorities.

Corporate Reputation

• Corporate reputation matters.
• Corporate reputation is socially constructed, shaped by what others say.
• Information spreads rapidly through social media.
• Communication plays an important role in shaping reputation.

Organizational

• Identity is who you are
• Reputation is what people make of that

Corporate Reputation and Impression Management

• Impression Management Theory is about managing the impression others have.
• The goal is to shape outside impressions of your organization.
• Selection and framing of information is very important.
• Managed impressions need to be maintained.

Corporate Reputation Information Strategy

• Corporate reputation is managed using push and pull strategies.

Crisis Communication

• Communication is important during crises.
• Strategies for product failure and recall depend on the nature of the specific failure.
• Companies can experience problems that damage their reputation.
• Crises also affect non-profit organizations.

Communication in a Digital World

• There is information about every company "out there."
• Consider who is controlling the narrative of your company.
• Consider employee's personal and work social media accounts.
• Non-disclosure and confidentiality agreements are important.

Information Sharing Within Organizations

• It is important to enable information sharing between employees and departments.
• Workplace information systems facilitate information retrieval.
• Information sharing enables collaboration and coordination.
• A good communicator and interpersonal skills are good traits.
• Companies look for people with interpersonal skills.

Skills and Attributes of a Good Communicator

• Attributes and skills are both important.
• Important skills: persuasion and writing abilities.
• Good communication skills are a must in leadership roles.

Public Image

• A public profile such as LinkedIn signals some information.
• Privacy settings should be managed.
• Developing a personal brand is increasingly important.
• What an employer can see on social media is a consideration.