Magazine Redesigns
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Questions and Answers

What is the recommended time frame for magazine redesigns?

  • Every 10-12 years
  • Every 15-20 years
  • Every 2-3 years
  • Every 5-6 years (correct)
  • Why are magazine redesigns recommended every 5-6 years?

  • To attract new advertisers (correct)
  • To celebrate an anniversary
  • To show off a new design team
  • To save money on printing costs
  • What can a redesign include?

  • Both minor changes and a full facelift/major body overhaul (correct)
  • Only a full facelift
  • Only a major body overhaul
  • Only minor changes
  • What can a redesign include?

    <p>Both minor changes and major body overhaul</p> Signup and view all the answers

    What should editors be careful of when redesigning a magazine?

    <p>Not to alienate loyal readers</p> Signup and view all the answers

    What should editors be careful of when redesigning a magazine?

    <p>Not to alienate loyal readers</p> Signup and view all the answers

    What can a redesign do for a magazine's advertising?

    <p>Attract new advertisers</p> Signup and view all the answers

    What is a potential benefit of a redesign for a magazine?

    <p>It can attract new advertisers</p> Signup and view all the answers

    Can a redesign help an ailing or unfocused magazine?

    <p>No</p> Signup and view all the answers

    Will a redesign always help an ailing or unfocused magazine?

    <p>No</p> Signup and view all the answers

    How often do consumer magazines do in-house tweaks to their designs?

    <p>Every few years</p> Signup and view all the answers

    How often do consumer magazines do in-house tweaks to their designs?

    <p>Every few years</p> Signup and view all the answers

    What is key for a significant redesign?

    <p>Involving readers</p> Signup and view all the answers

    What is key for a significant redesign?

    <p>Involving readers</p> Signup and view all the answers

    What are good reasons for a redesign?

    <p>Reflecting changing editorial content, boosting readership, and updating design for special advertising sections</p> Signup and view all the answers

    What are good reasons for a redesign?

    <p>To reflect changing editorial content, boost readership, and update design for special advertising sections</p> Signup and view all the answers

    What are bad reasons for a redesign?

    <p>Marking territory</p> Signup and view all the answers

    What are bad reasons for a redesign?

    <p>All of the above</p> Signup and view all the answers

    What do the best magazines create?

    <p>A complete experience with a consistent voice and imagery</p> Signup and view all the answers

    What creates a complete experience for readers in the best magazines?

    <p>Consistent voice and imagery</p> Signup and view all the answers

    How long should it be before a magazine redesigns to stay current and attract new readers?

    <p>Every 5-6 years</p> Signup and view all the answers

    What should a redesign aim to do?

    <p>Please both loyal readers and attract new ones</p> Signup and view all the answers

    Study Notes

    • Magazine redesigns are recommended every 5-6 years to stay current and attract new readers.
    • Redesigns can include minor changes or a full facelift and major body overhaul.
    • Editors must be careful not to alienate loyal readers with redesigns.
    • Redesigns can attract new advertisers.
    • A redesign will not help an ailing or unfocused magazine.
    • Consumer magazines do in-house tweaks to their designs every few years.
    • Involving readers is key for a significant redesign.
    • Good reasons for a redesign include reflecting changing editorial content, boosting readership, and updating design for special advertising sections.
    • Bad reasons for a redesign include marking territory, being trendy, or celebrating an anniversary.
    • The best magazines create a complete experience with a consistent voice and imagery.

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    Description

    "Are you a magazine design expert? Test your knowledge with our quiz on the benefits and pitfalls of magazine redesigns. From attracting new readers to involving loyal ones, learn about the key factors to consider when revamping a publication's look and feel. Discover the good and bad reasons for a redesign and find out if you have what it takes to create a complete magazine experience. Don't miss out on this opportunity to sharpen your design skills and impress your readers!"

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