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Questions and Answers

What is the difference between traditional and nontraditional grids in magazine page design?

  • Nontraditional grids use precise margins and columns
  • Traditional grids offer more flexibility
  • Nontraditional grids offer more options
  • Traditional grids use precise margins and columns (correct)

What are the two main types of grids discussed in the article?

  • Traditional and nontraditional (correct)
  • Traditional and modern
  • Modern and nontraditional
  • Precise and flexible

What is the importance of typography in magazine design?

  • It conveys the magazine's character and mood (correct)
  • It helps to save space on the page
  • It adds color to the page
  • It helps to organize the layout

What is the role of typography in conveying a magazine's character and mood?

<p>It is crucial (D)</p> Signup and view all the answers

How many typefaces can designers choose from?

<p>Thousands (B)</p> Signup and view all the answers

How many typefaces can designers choose from?

<p>Thousands (C)</p> Signup and view all the answers

What advantage does the nontraditional grid offer in the use of sidebar material?

<p>It allows for more options (A)</p> Signup and view all the answers

What is the benefit of using a nontraditional grid for magazine design?

<p>It allows for more options in the use of sidebar material (A)</p> Signup and view all the answers

What design principles are still emphasized in both traditional and nontraditional grids?

<p>Unity and continuity (B)</p> Signup and view all the answers

What design principles are still emphasized in both traditional and nontraditional grids?

<p>Unity and continuity (C)</p> Signup and view all the answers

Where was the 12-part grid developed?

<p>Germany (D)</p> Signup and view all the answers

Where was the 12-part grid developed?

<p>Germany (A)</p> Signup and view all the answers

Who is known for eschewing grids in magazine design?

<p>David Carson (D)</p> Signup and view all the answers

What is David Carson's approach to magazine page layout?

<p>He doesn't use grids at all (D)</p> Signup and view all the answers

What has made it difficult to classify typefaces by design attribute or name?

<p>The use of computers (A)</p> Signup and view all the answers

What has made it difficult to classify typefaces by design attribute or name?

<p>The use of computers (B)</p> Signup and view all the answers

What can magazines do in terms of typographic idiosyncrasies in page design?

<p>They can cater to various typographic idiosyncrasies (D)</p> Signup and view all the answers

What can magazines cater to in terms of typographic idiosyncrasies?

<p>Various typographic preferences (D)</p> Signup and view all the answers

Which of the following is not a characteristic of traditional grids?

<p>Flexibility (D)</p> Signup and view all the answers

Which type of grid offers more flexibility?

<p>Nontraditional grid (D)</p> Signup and view all the answers

What is the purpose of sidebar material in magazine design?

<p>To provide additional information (C)</p> Signup and view all the answers

What is the tone of voice of each typeface?

<p>It varies from typeface to typeface (B)</p> Signup and view all the answers

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Study Notes

  • The article discusses different approaches to magazine page design.
  • Traditional grids use precise margins and columns, while nontraditional grids offer more flexibility.
  • The use of typography is crucial in conveying a magazine's character and mood.
  • Designers can choose from thousands of typefaces, each with its own tone of voice.
  • The nontraditional grid allows for more options in the use of sidebar material.
  • Unity and continuity are still emphasized in both traditional and nontraditional grids.
  • The 12-part grid was developed in Germany and brought to the US in 1968.
  • David Carson eschews grids and creates hyperkinetic page layouts.
  • The use of computers has made it difficult to classify typefaces by design attribute or name.
  • Magazines can cater to various typographic idiosyncrasies in page design.

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