MAC 101: Introduction To Mass Communication - What is Communication?

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16 Questions

What is the root of the word 'communication' according to Lunenberg (2010)?

Latin word communis

In its simplest terms, how is communication defined?

Sharing of knowledge, ideas, or information between people

What does communication usually involve?

Sender and receiver in a social context

What is the actionable transfer of information from one person, group, or place to another by?

Writing, speaking, or using a medium that provides understanding

What was the first form of communication?

Conversation between multiple entities

What is the general view of communication?

An interaction within a social context

What is communication?

The process of creating and ascribing meaning

Which activity or process does the Oxford Advanced Learner’s Dictionary of Current English define communication as?

Expressing ideas, feelings, or giving people information

According to Daniel (2016), when does the communication process become complete?

When feedback has been sent to the sender

Why is communication regarded as an important key function of management?

Because an organization cannot operate without communication between levels, departments, and employees

What does communication involve according to the Online Business Dictionary?

Reaching a mutual understanding beyond merely encoding and decoding information, news, ideas, and feelings

What can be defined as a field of study concerned with the transmission of information and broadcasting?

Communication

What are some methods through which modern man communicates?

Using telephones, blogging, television, art, hand and body gestures, facial expressions, and through the internet

What are some skills drawn upon during acts of communication?

Speaking, questioning, analyzing, and assimilating

What is the basic level of communication between one human being and another?

Language

What does Giffin & Patten (1976) state about communication?

It is the process of creating meaning as well as ascribing it.

Study Notes

The Origin of Communication

  • The root of the word "communication" is according to Lunenberg (2010).

Definition of Communication

  • Communication is defined in its simplest terms as the actionable transfer of information from one person, group, or place to another.
  • It involves the transmission of information and broadcasting.

Communication Process

  • The communication process becomes complete when the receiver responds, according to Daniel (2016).

Importance of Communication

  • Communication is regarded as an important key function of management.

Communication Involvement

  • Communication involves the exchange of information, ideas, or messages between individuals or groups, according to the Online Business Dictionary.

Field of Study

  • Communication can be defined as a field of study concerned with the transmission of information and broadcasting.

Modern Communication Methods

  • Modern man communicates through various methods, including verbal and non-verbal communication.

Communication Skills

  • Communication involves skills such as speaking, listening, writing, and reading.

Basic Level of Communication

  • The basic level of communication is between one human being and another.

Giffin & Patten's View

  • Giffin & Patten (1976) state that communication is a process that involves the exchange of information, ideas, or messages between individuals or groups.

Explore the fundamental concept of communication in this introductory note. Delve into the origins and scholarly interpretations of communication, from its early instances to modern understandings.

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