MAC 101: Introduction To Mass Communication - What is Communication?

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Questions and Answers

What is the root of the word 'communication' according to Lunenberg (2010)?

  • Latin word communis (correct)
  • Spanish word comunicación
  • French word communication
  • Greek word kommuinikációs

In its simplest terms, how is communication defined?

  • Exchanging verbal or graphic signals
  • Creating signals using any medium
  • Sharing of knowledge, ideas, or information between people (correct)
  • Reading and writing messages

What does communication usually involve?

  • Sender and receiver in a social context (correct)
  • One-way interaction without a receiver
  • Verbal communication only
  • Various media but no sender or receiver

What is the actionable transfer of information from one person, group, or place to another by?

<p>Writing, speaking, or using a medium that provides understanding (A)</p> Signup and view all the answers

What was the first form of communication?

<p>Conversation between multiple entities (D)</p> Signup and view all the answers

What is the general view of communication?

<p>An interaction within a social context (B)</p> Signup and view all the answers

What is communication?

<p>The process of creating and ascribing meaning (A)</p> Signup and view all the answers

Which activity or process does the Oxford Advanced Learner’s Dictionary of Current English define communication as?

<p>Expressing ideas, feelings, or giving people information (B)</p> Signup and view all the answers

According to Daniel (2016), when does the communication process become complete?

<p>When feedback has been sent to the sender (C)</p> Signup and view all the answers

Why is communication regarded as an important key function of management?

<p>Because an organization cannot operate without communication between levels, departments, and employees (D)</p> Signup and view all the answers

What does communication involve according to the Online Business Dictionary?

<p>Reaching a mutual understanding beyond merely encoding and decoding information, news, ideas, and feelings (D)</p> Signup and view all the answers

What can be defined as a field of study concerned with the transmission of information and broadcasting?

<p>Communication (B)</p> Signup and view all the answers

What are some methods through which modern man communicates?

<p>Using telephones, blogging, television, art, hand and body gestures, facial expressions, and through the internet (D)</p> Signup and view all the answers

What are some skills drawn upon during acts of communication?

<p>Speaking, questioning, analyzing, and assimilating (C)</p> Signup and view all the answers

What is the basic level of communication between one human being and another?

<p>Language (B)</p> Signup and view all the answers

What does Giffin & Patten (1976) state about communication?

<p>It is the process of creating meaning as well as ascribing it. (A)</p> Signup and view all the answers

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Study Notes

The Origin of Communication

  • The root of the word "communication" is according to Lunenberg (2010).

Definition of Communication

  • Communication is defined in its simplest terms as the actionable transfer of information from one person, group, or place to another.
  • It involves the transmission of information and broadcasting.

Communication Process

  • The communication process becomes complete when the receiver responds, according to Daniel (2016).

Importance of Communication

  • Communication is regarded as an important key function of management.

Communication Involvement

  • Communication involves the exchange of information, ideas, or messages between individuals or groups, according to the Online Business Dictionary.

Field of Study

  • Communication can be defined as a field of study concerned with the transmission of information and broadcasting.

Modern Communication Methods

  • Modern man communicates through various methods, including verbal and non-verbal communication.

Communication Skills

  • Communication involves skills such as speaking, listening, writing, and reading.

Basic Level of Communication

  • The basic level of communication is between one human being and another.

Giffin & Patten's View

  • Giffin & Patten (1976) state that communication is a process that involves the exchange of information, ideas, or messages between individuals or groups.

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