Levels of Products
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Questions and Answers

What are the different levels of products?

  • Initial product, intermediate product, final product
  • Primary product, secondary product, tertiary product
  • Basic product, advanced product, premium product
  • Core product, actual product, augmented product (correct)
  • Which level of product involves additional services and benefits beyond the core and actual products?

  • Augmented product (correct)
  • Tertiary product
  • Final product
  • Premium product
  • What does the actual product include?

  • Emotional benefits
  • Basic benefits or services
  • Physical features and design (correct)
  • Additional services and benefits
  • Which level of product refers to the basic benefit or service?

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