12 Questions
What is the main goal of all key players in the tourism industry?
To attract more tourists
Which of the following is NOT considered a component of the tourism product?
Product pricing
What is the role of destination image in tourism marketing?
To create expectations for visitors
Which type of product adds value to the core product and helps differentiate it from competitors?
Supporting product
What does the distribution system focus on in a company's marketing mix?
Ensuring effective product placement
What is a key factor that has influenced the focus on an effective distribution system?
The impact of transportation costs on tourism
Who are considered key players in the tourism industry according to Hudson (2008)?
All of the above
Which sector includes industry associations like PTAA and PHILTOA?
Private and non-profit sectors
What do travel intermediaries in the tourism industry primarily do?
Provide travel packages to make the tourist experience easier
Which department is responsible for promoting destinations to both intermediaries and individual tourists?
Department of Tourism (DOT)
What is NOT a category of suppliers mentioned in the text?
Financial sector
Which group helps bring the tourism product to the customer by offering travel packages?
Travel intermediaries
Explore the key players in the tourism industry as highlighted by Hudson (2008), including private and non-profit sectors, public sector services, suppliers, travel intermediaries, and tourists themselves. Learn about the roles and interactions of these various entities within the tourism sector.
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