18 Questions
What is considered the earliest application of psychology to business?
The Theory of Advertising by Walter Dill Scott
What was the main purpose of the Army Alpha and Army Beta tests during World War I?
To test recruits and place them in appropriate positions
Which of the following was NOT a common term used for the field of I/O psychology prior to World War I?
Organizational psychology
Who wrote the book Psychology and Industrial Efficiency, which was first published in English in 1913?
Hugo Münsterberg
When did I/O psychology make its first big impact?
During World War I
Which of the following I/O psychologists was known for their work on employment psychology?
Lillian Gilbreth
What is the primary goal of I/O psychologists in the workplace?
To improve employee performance
What is the primary reason I/O psychologists conduct research?
To understand the factors that influence employee behavior
What is a major field of I/O psychology that focuses on the selection and training of employees?
Selection and Training
What is the historical significance of the Vancouver International Airport Authority case study?
It demonstrates the application of I/O psychology principles in a real-world setting
What is the primary consideration for I/O psychologists when conducting research?
Ensuring ethical practices
What is a characteristic of I/O psychology programs?
They require a strong background in psychology and statistics
Who published The Theory of Advertising?
Walter Dill Scott
What was the first I/O text written by?
Morris Viteles
In what year was the Journal of Applied Psychology first published?
1913
What event provided I/O psychologists with their first opportunity for large-scale employee testing and selection?
World War I
Who was the first woman president of Division 14?
Marion Bills
In what year was the Society for Industrial and Business Psychology established?
1918
Test your knowledge of the origins of Industrial-Organizational Psychology. When did it start? Who were the key figures? Learn about the pioneers of I/O psychology.
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